Sportskeeda - Specialist - SEO (4-6 yrs)

Sportskeeda - For the hardcore sports fan

Fans don't just follow the sport, they feel it - the pain, the passion, the guts, and the glory. When we at Sportskeeda look at sports fans we don't see a crowd; we see you. We're one of you, and we strive to keep you on top of every possible sports trend by creating engaging and insightful content at lightning-quick speed.

Established in 2009, Absolute Sports is the parent company of Sportskeeda.com, ProFootballNetwork.com, SoapCentral.com and Deltiasgaming.com. We are a subsidiary of Nazara Technologies, the only publicly listed Indian gaming / diversified media company.

Sportskeeda is a global sports content platform that covers the world's biggest sports and esports subjects and serves over 100 Million fans every month. Our passionate team comprises top content creators from around the world who produce hundreds of well-researched content pieces on a daily basis. Sportskeeda has market leadership in multiple sports in the US, being #10 in Comscore rankings and a very close #2 in India (All Sports).

ProFootballNetwork.com is a NFL-focused property in the US with +11M monthly users.

SoapCentral.com is a leading soap opera content destination in the US.

Deltiasgaming.com is a dynamic and thriving online platform dedicated to providing gamers of all skill levels with top-notch content, valuable resources, and an engaging community.

We are a Great Place to Work certified organization, with employees and contributors working from various corners of the globe.

The Opportunity:

Location: Remote

Experience: 4+ years

Role: Contract

Key Responsibilities:

- Keyword Research: Conduct thorough keyword research based on intent to identify high-performing and relevant keywords for website content optimization.

- On-Page Optimization: Optimize website content w.r.t. Keywords density, , meta title, meta description, Heading Tags, contextual internal linkings, tags, and other on-page elements to align with targeted keywords based on SEO best practices for optimization.

- Content Strategy: Collaborate with content creators to develop SEO-friendly content that aligns with the overall strategy and meets the needs of the target audience.

- Analytics and Reporting: Monitor and analyze website performance using tools like Google Analytics. Provide regular reports on key SEO metrics, trends, and insights to stakeholders.

- Competitor Analysis: Stay informed about industry trends and competitor activities. Conduct regular analysis to identify opportunities for improvement and maintain a competitive edge.

- Tech SEO: Conduct technical site audits to identify issue like indexing, 404 error codes, improper rendering, low page load speed, broken links, etc. and suggest recommendations to resolve the same

- SEO Audits: Perform regular SEO audits to assess the effectiveness of existing strategies and recommend adjustments for continuous improvement.

Preferred Education Qualification: B.Tech/BCA/BE and equivalent.

Required Experience & Qualification: 3+ years.

Skills:

- Effective communication skills including a solid understanding of English grammar and professional writing ability.

- Good Knowledge of Microsoft Office / Google Doc, sheet (particularly Microsoft Word, Google sheet and Doc).

- Good understanding of SEO and content management systems.

- Ability to work with large data sets.

- An ability to effectively multi-task in a deadline driven atmosphere.

- Outstanding ability to think creatively, and identify and resolve problems. Self-motivated and enjoys working in a fast-paced and results-driven

- Strong analytical skills and ability to understand, report and act on data. Innovative, inquisitive and effective problem solver.

- Communication to team on project development, timelines, and results

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- Report to SEO Team Leads with successes, progress and project completion.

- Basic Knowledge of HTML.

- Ability to work on CMS to publish the content on the pages and fix the basic on page issues like Title, Description, Heading ( H1 to H6) , anchor text etc. The person should know how to do text formatting, table formatting and implementation of superscripts and subscript in Google doc as well as in Microsoft word.

- Front-end auditing for published pages using the guidelines.

Tools Knowledge Required:

- Google Search Console

- Google Analytics

- Ahref

- Semrush

- SEO Quake

- Check My Links