Trade Marketing IN charge

Role & responsibilities

Manage the budgeting & forecasting process for local marketing activities in Branch, provide information to the sales staff about planned activities & their ROI WITH THE OBJECTIVE OF providing support to sales to ensure achievement of targets & smooth functioning WITHIN THE LIMITS of policies & procedures of SONY India.

Shopfront Development for the branch.

Support retailing through Merchandising, Shop Window displays, Brand building activities, Organize road shows, exhibitions, New marketing innovative.

BTL Activity Planning and Execution

New product launch activities, seminars, product information release, Database management.

Competition products and activities tracking and analyzing

Budget Control and System Adherence

Marketing Advertising and promotion budgeting, planning the media etc.

Preferred candidate profile

Candidate should have minimum 8 years of Experience

Good in Marketing Strategy and analysis.

Good in communication and a team player

Perks and benefits

As per the company norms.