Email Marketing Specialist (1-10 yrs)

- Strong opportunities to progress your career

- Opportunity within a company with a solid track record of performance

- Leadership Role

Our client is an Internet Marketing, Web Design, SEO & Services firm specializes in providing strong building blocks for organizations planning to reap the benefits of internet.

The Job :

Job Description :

Our client is looking for an experienced Email Marketing Specialist to join our team in Lucknow. The ideal candidate will be responsible for creating, managing, and optimizing email campaigns that drive engagement, brand awareness, and lead generation.

You will be responsible for :

- Develop and execute email marketing campaigns, including promotional emails, newsletters, and automated sequences.

- Design and implement email templates that align with brand guidelines.

- Segment email lists and customize campaigns based on audience behavior and preferences.

- Monitor and analyze campaign performance, and provide insights and recommendations for improvement.

- Ensure all email campaigns comply with best practices in email marketing, including deliverability and spam regulations.

- Collaborate with the content, design, and sales teams to create effective email marketing strategies.

Ideal Candidate :

Requirements :

- 1 to 10 years of experience in email marketing or a related field.

- Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, Constant Contact).

- Strong understanding of email marketing metrics and analytics tools.

- Excellent written and verbal communication skills.

- Ability to multitask and manage multiple projects in a fast-paced environment.

- Creative mindset with attention to detail.

- Knowledge of marketing automation tools.