Marketing Executive

Responsibilities:
Develop and implement strategic marketing plans to attract and retain customers.
Create high-quality presentations for customer pitches, trade shows, and webinars that succinctly convey the benefits and features of our software.
Produce engaging content for various marketing channels, including social media, newsletters, and our website, tailored to our target audiences in the logistics industry.
Collaborate with sales and product development teams to ensure alignment between marketing materials and product offerings.
Conduct market research to stay informed of industry trends and competitor activities, using insights to refine marketing strategies.
Manage and optimize digital marketing campaigns across different platforms, ensuring high visibility and engagement.
Analyze marketing campaign performance and adjust strategies as needed to meet business objectives.

Qualifications:
Bachelors degree in Marketing, Business Administration, or a related field.
Proven experience in marketing, specifically in the logistics or software industry, with at least 2 years in a similar role.
Strong portfolio demonstrating skills in creating effective marketing presentations and content.
Excellent communication, writing, and presentation skills.
Proficient in digital marketing techniques, SEO, social media management, and content creation.
Creative thinker with a data-driven approach to problem-solving and campaign management.
Ability to work collaboratively in a fast-paced and dynamic environment.