Business Development Representative

Job Title: Business Development Representative (BDR)

Reports To: Director of Business Development

About Us:

Softility is a leading provider of innovative IT solutions, empowering businesses to thrive in the digital age. Our expertise spans IT Service Management, AIOps, Security, Cloud, and Data Transformation. We are passionate about delivering exceptional customer experiences and building long-term partnerships.

Job Summary:

We are seeking a highly motivated and results-oriented Business Development Representative (BDR) to join our dynamic sales team. The successful candidate will play a crucial role in identifying and qualifying new business opportunities within the Fortune 500. This role requires a proactive and results-driven individual with excellent communication, interpersonal, and organizational skills.

Key Responsibilities:

• Lead Generation & Qualification:
• Conduct thorough research and profiling of target companies within the Fortune 500.
• Identify and qualify key stakeholders and executive decision-makers within target accounts.
• Execute outbound sales campaigns, including cold calling, email outreach, and social selling, to generate qualified leads.
• Sales & Marketing Collaboration:
• Collaborate with the marketing team to develop and execute targeted sales campaigns and collateral, including presentations, case studies, and marketing materials.
• Assist in planning and executing targeted digital marketing campaigns, including social media content and online advertising.
• Partner Relationships:
• Build and maintain strong relationships with key partners to drive joint business opportunities.
• Collaborate with partners to develop and execute go-to-market strategies.
• Sales Support:
• Provide timely and accurate information to the sales team to support their sales efforts.
• Schedule and coordinate sales meetings and demonstrations.
• Track and report on sales activities and key performance indicators (KPIs).
• Market Research & Analysis:
• Stay abreast of industry trends, competitor activities, and market developments.
• Conduct market research to identify new business opportunities and target accounts.
• Trade Show Participation:
• Represent the company at industry trade shows and conferences.
• Generate leads and build relationships with potential clients at trade shows.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, or a related field preferred.
• 1-2 years of experience in a business development or sales role, preferably within the IT or technology industry.
• Proven ability to identify and qualify leads, build relationships, and close deals.
• Excellent communication, interpersonal, and presentation skills (both written and verbal).
• Strong organizational and time-management skills with the ability to prioritize tasks and meet deadlines.
• Proficiency in using CRM systems (e.g., Salesforce) and other sales tools.
• Experience with social selling and utilizing social media platforms for business development.
• Strong work ethic, self-motivation, and a results-oriented mindset.

Benefits:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• Dynamic and collaborative work environment.
• The opportunity to work with cutting-edge technologies and solutions.