Direct Sales Role - Real Estate (7-22 yrs)

Role Specifications:

Key responsibilities:

A. Direct sales & sales closures:

- Achieve sales booking value as per defined AOP for Bangalore portfolio. Key responsibility is leading a team to achieve sales closures for allocated residential projects

- Co-ordinate with marketing team to share lead funnel targets, monitor and track lead funnel metrics across all marketing campaigns, share relevant collateral requirements and track delivery

- Strategize and execute plans for different direct sourcing channels - presales (contact center), loyalty & referral sales, corporate sales, NRI sales, etc. Innovate and execute on alternate direct sales channels to maximise percentage of direct sales and optimize cost of sales

- Effective co-ordination with HO and cross-functional stakeholders on support for different sales verticals

- Lead sales administration and ensure 'customer journey' cadence at the customer experience centres. Training and monitoring sales admin and support staff

- Effective data management, analysis and ensuring all system compliances are met for sales function

- Share timely consumer insights with marketing, product and other relevant stakeholders basis sales interactions

- Build a culture of customer centricity among the team - responsiveness to customer queries even post sales, timely conflict resolution, effective collaboration with CC teams to ensure customer delight

B. Sales strategy:

- Sales Planning: Creates and recommends a sales strategy for achievement of assigned sales targets e.g launch plan for new project

- Lead inventory categorization and product related inputs to design team basis saleability

- Lead recommendation for pricing strategy basis product design, inventory classification and market related benchmarks

- Analyse and recommend relevant sales value propositions for new launches and sustenance sales activations basis sales targets

- Owning preparation and update of all sales related documentation - customer FAQs, application forms, product specifications, etc. Lead cross-functional co-ordination with design, operations, customer centricity, legal, etc. to gather required sign-offs on all customer documentation

C. People leadership:

- Building sales capability of the team members, owning learning and development agenda for team, set medium term career road-map individually

- Work non-politically and balance work allocation within the team

- Share ongoing constructive feedback on performance and behavioural aspects

- Carrying out team building & engagement activities

Key Performance Indicators for the role:

- Sales closure booking value achievement vs AOP

- Percentage of direct sales achieved

- Lead funnel conversion ratio metrics

- People KPI: 360 surveys, % of team members advancing to next roles, Retention %