Marketing Manager

Roles & Responsibilities

• Collaborate with the business development team to create and execute comprehensive marketing plans.
• Identify target audiences and devise campaigns that engage, inform, and motivate.
• Produce high-quality content for various channels, including social media, blogs, email, and website.
• Ensure content aligns with brand messaging and resonates with the target audience.
• Monitor and analyze key performance indicators (KPIs) to adjust strategies for optimal results.
• Plan and execute email marketing campaigns, including content creation, segmentation, and analysis of campaign performance.
• Work closely with cross-functional teams, including sales, product development, and design, to ensure cohesive and effective marketing efforts.
• Communicate marketing plans, goals, and results to stakeholders within the organization.

Requirements –

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum experience of 5 years in related field.
• Proven experience in marketing, with a focus on digital marketing and content creation.
• Strong understanding of current marketing trends and best practices.
• Experience with branding and awareness
• Excellent written and verbal communication skills.
• Proficiency in digital marketing tools and platforms.
• Analytical mindset with the ability to interpret data and make strategic recommendations.
• Creative thinker with the ability to generate innovative ideas.