Safe Harvest - Key Account Manager - eCommerce (3-5 yrs)

Key Account Manager - Ecommerce (Quick Commerce and Marketplace) will be responsible for driving the growth and performance of quick commerce platforms (e. , Blinkit, Swiggy Instamart, Zepto) and marketplace channels (e. , Amazon, Flipkart).

This role will involve, operational execution, and cross-functional collaboration to optimize sales, customer experience, and profitability in the ecommerce domain.

Key Responsibilities:

1. Planning:

- Analyze market trends and competitor activities to identify growth opportunities.

- Define sales, revenue, and profitability targets for each platform.

- Planning of projections on monthly basis and monitoring of inventory freshness across hubs.

Channel Management:

- Build and maintain strong relationships with quick commerce and marketplace platforms.

- Regularly monitor platform performance and optimize product visibility, pricing, and promotions.

Product and Catalogue Management:

- Ensure accurate and attractive listings with updated product descriptions, images, and pricing.

- Optimize product discoverability through SEO, keyword strategy, and A+ content.

- Manage inventory across platforms to avoid stockouts or overstocking issues.

Campaigns and Promotions:

- Plan and execute platform-specific marketing campaigns and promotional events.

- Collaborate with the digital marketing team to drive traffic and conversions.

- Track ROI and performance metrics of campaigns to ensure optimal spending.

Operations and Logistics:

- Coordinate with supply chain teams to ensure seamless order processing, packaging, and delivery.

- Monitor order fulfilment rates and minimize SLA breaches or delivery delays.

- Collaborate with platforms to implement quick commerce-specific operational requirements.

Analytics and Reporting:

- Track and analyse sales data, customer behaviour, and platform performance.

- Generate actionable insights to improve traffic, conversion rates, and AOV (Average Order Value).

- Prepare regular reports on platform performance for senior management.

Compliance and Financials:

- Ensure compliance with platform guidelines and legal requirements.

- Oversee reconciliation of payments, returns, and platform fees.

Qualifications and Experience:

- Master's/Bachelor's degree in Business, or a related field.

- 3 years of experience in ecommerce, with at least 2 years in quick commerce and marketplace management.

Skills and Competencies:

- Strong understanding of ecommerce platforms, business models, and digital trends.

- Analytical mindset with expertise in tools like Excel, Power BI and navigating platform dashboards.

- Excellent negotiation, communication, and relationship-building skills.

- Ability to work in a fast-paced, dynamic environment and meet tight deadlines.

- Knowledge of inventory management, logistics, and supply chain processes.

Key Performance Indicators (KPIs) :

- Revenue growth and profitability from quick commerce and marketplace platforms.

- Platform-specific metrics such as GMV (Gross Merchandise Value), conversion rate, and fulfilment rate.

- Accuracy and quality of listings, ratings, and reviews.

- Campaign ROI and customer acquisition costs.

- Operational efficiency metrics such as SLA adherence and order processing time.