Zonal Sales Manager (Biscuits & Confectionery)

Job/Role Title: Zonal Sales Manager (Biscuits & Confectionary)

Department: Sales

Location: Mumbai, Nagpur, New Delhi

Functional Reporting: Business Head

Job Purpose: Oversee and manage the Sales Operations in the assigned Zone. ZSM is responsible for achieving sales targets, increasing market share and ensuring customer satisfaction within his area.

Principal Accountabilities (Role & responsibilities):

1. Setting sales targets and objectives: The Zonal Sales Manager is responsible for setting sales targets and objectives for the company. This involves analyzing market trends, identifying opportunities and challenges, and developing strategies to meet or exceed sales targets.
2. Sales planning and forecasting: The Zonal Sales Manager is responsible for developing and implementing sales plans that support the overall business strategy. This includes forecasting sales volumes, analyzing sales trends and data, and identifying areas for improvement.
3. Team management: The Zonal Sales Manager is responsible for leading a team of Area Sales Managers and Sales Officers. The ZSM must motivate and inspire the team to achieve their goals and deliver results.
4. Territory management: The Zonal Sales Manager is responsible for managing sales territories and ensuring they are efficiently and effectively covered. He must ensure that his team is focusing on high-potential areas and that sales activities are aligned with the company's overall objectives.
5. Budget management: The Zonal Sales Manager is responsible for managing the sales budget, Schemes etc. and ensuring that it is used effectively. This involves monitoring expenses, analyzing financial data, and making recommendations to senior management on how to optimize the use of resources.
6. Customer relationship management: The Zonal Sales Manager is responsible for building and maintaining strong relationships with key customers.
7. Market intelligence: The Zonal Sales Manager must have a deep understanding of the market and competition and be able to identify emerging trends and opportunities. This involves conducting market research, analyzing data, and staying up-to-date on industry developments.

Educational qualifications

• MBA or Equivelent Degeree is preffered

Competencies/skills

• Strong leadership skills: The Zonal Sales Manager (ZSM) is responsible for leading and motivating a sales team, so strong leadership skills are essential. problem-solving skills.
• Sales and marketing expertise: The Zonal Sales Manager should have a deep understanding of sales and marketing strategies. They should be able to analyze sales data and market trends to identify new business opportunities.
• Strategic thinking: ZSM must be able to think strategically and develop effective sales plans and strategies to achieve set targets.
• Communication and negotiation skills: ZSM must have excellent communication and negotiation skills to build and maintain relationships with key customers and distributors.
• Problem-solving: ZSM will often encounter challenges and problems that need to be resolved quickly and effectively.
• Time management skills: ZSM will be required to manage a large amount of work and prioritize effectively to meet deadlines.
• Networking and relationship building: ZSM should have a wide network of contacts in the industry and should be able to build and maintain relationships with key customers and distributors.
• Analytical and Data-driven: ZSM should be able to analyze sales data and market trends to identify new business opportunities.
• Strong computer skills: ZSM should be proficient in using computer software, such as Microsoft Office and CRM systems, to manage and analyze sales data.