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Content Head - Luxury Retail Brand (5-10 yrs)
ProPMO Services
posted 1mon ago
Key skills for the job
Job Summary:
We are seeking an innovative and experienced Content Head to lead our creative team in developing and executing a compelling content strategy for our luxury retail brand. The ideal candidate will have a deep understanding of luxury markets, exceptional storytelling skills, and a proven track record of creating engaging content that resonates with high-end consumers.
Qualification:
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
Experience: Minimum of 5+ years of experience in content creation and strategy, preferably in the luxury retail sector.
Skills:
- Strong leadership and team management skills.
- Excellent written and verbal communication skills.
- Proficiency in content management systems (CMS) and analytics tools.
- Creative mindset with a keen eye for detail and aesthetics.
- Ability to work under pressure and meet tight deadlines.
- Knowledge of SEO best practices and digital marketing trends.
Responsibilities:
- Content Strategy Development: Develop and implement a comprehensive content strategy that aligns with the brand's vision, values, and business goals.
- Creative Leadership: Lead and inspire a team of content creators, designers, and editors to produce high-quality, visually stunning content across various platforms.
- Brand Voice: Ensure all content maintains a consistent brand voice and adheres to luxury brand standards.
- Content Creation: Oversee the creation of compelling content, including articles, videos, social media posts, and marketing materials.
- SEO and Analytics: Utilize SEO best practices and analytics tools to optimize content performance and drive organic traffic.
- Collaboration: Work closely with marketing, design, and product teams to ensure cohesive and integrated content strategies.
- Market Research: Stay updated with industry trends, competitor activities, and consumer preferences to inform content strategies.
- Campaign Management: Plan and execute content campaigns that enhance brand awareness and drive customer engagement.
- Budget Management: Manage content budgets and ensure cost-effective content production.
Benefits:
- Competitive salary and performance-based bonuses.
- Health and wellness benefits.
- Opportunities for professional development and growth.
- A dynamic and collaborative work environment.
Functional Areas: Content
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15-20 Yrs
15-20 Yrs