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6 Prabha Solutions Jobs
Digital Marketing Manager
Prabha Solutions
posted 12hr ago
Job Role Insights
Key skills for the job
Job Description
- Keyword Strategy:
- Develop and implement complete keyword strategies to improve our content s search engine rankings.
- Identify and capitalize on valuable keyword opportunities that competitors may have utilized or overlooked.
- Optimise existing content to maximise its search engine performance.
- Link Building:
- Establish strategic partnerships with reputable websites to enhance our backlink profile.-
- Improve the quality and relevance of our inbound links to boost domain authority.
- Monitor and mitigate potential negative SEO impacts from low-quality or spam links.
- Data Analysis:
- Utilise analytics tools to gain insights into user behaviour and search trends.
- Forecast SEO performance and adjust strategies based on data-driven predictions.
- Provide actionable recommendations based on comprehensive data analysis.
- Content Optimization:
- Collaborate with content creators to ensure SEO best practices are integrated into all forms of content.
- Ensure our content strategy aligns with both user intent and search engine algorithms.
- Implement measures to address and prevent issues related to duplicate content.
- Technical SEO:
- Collaborate with the development team to implement technical SEO improvements, focusing on site speed, crawlability, and mobile optimization.
- Identify and resolve technical issues that may impact search performance, such as 404 errors and broken links.
- Competitive Analysis:
- Monitor and analyse competitors SEO strategies and performance.
- Develop and implement strategies to maintain a competitive edge in search rankings.
- 5+ years of SEO experience, mostly in the Software development industry.
- Proficient in using web analytics tools like Google Analytics, Search Console, SEMRush, Ahrefs, and SimilarWeb, with strong project management skills to drive multiple SEO initiatives that boost organic traffic
- A data-driven self-starter, capable of analyzing metrics to forecast outcomes and eager to scale SEO efforts.
Employment Type: Full Time, Permanent
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