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Campaign Manager
PhonePe
posted 14hr ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Actively manage and keenly monitor the campaign performance of PhonePe assets and map them to the sales funnel to maximize revenue.
- Responsible for handling Medium to High risk/ severity clients for E2E campaign management
- Responsible for handling a team of 2-3 Associate campaign managers in respective verticals.
- Identify, establish, and implement industry best practices on ad set up, measurement and reporting.
- Strong communication skills with internal and external stakeholders
- Actively engage and collaborate with BD/Product Design/CS/Creative teams for planning, campaign management, prioritization, scheduling, and delivery of campaigns
- Responsible for handling day to day business operations with external and internal stakeholders
- Develop and maintain deep knowledge of all PhonePe offer products and features
- Manage both ads and rewards campaign lifecycle including, but not limited to advertiser onboarding, campaign set-up, invoicing, collections, reporting, monitoring & optimization.
- Analyse campaign performance and conversion and make educated recommendations to BD team/Advertisers for how future ads might be optimized for best results.
- Use data from existing campaigns to influence strategies for upcoming ones by considering performance metrics and audience targeting, in turn leading to the achievement of sales objectives
- Graduation: Tier 1 undergraduates OR Tier 2 MBA colleges with zeal to work in digital/Ads/Operation vertical
- Excellent communication and people skills
- Strong analytical and detail-oriented aptitude
- Ability to multitask and prioritize
- Must be able to work with minimum supervision
Employment Type: Full Time, Permanent
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