Premium Employer

i

This company page is being actively managed by Pando Team. If you also belong to the team, you can get access from here

Pando Verified Tick

Compare button icon Compare button icon Compare
filter salaries All Filters

16 Pando Jobs

Digital Marketing Specialist

3-7 years

₹ 6 - 12L/yr

Chennai

1 vacancy

Digital Marketing Specialist

Pando

posted 4d ago

Job Description

Digital Marketing Executive


Role:

As a Digital Marketing Executive, you will play a pivotal role in driving significant inbound demand generation through various digital channels, primarily focusing on Search Advertising (Google AdWords), LinkedIn Marketing Solutions and SEO in an Enterprise Account Based Marketing Context. You will be responsible for planning, executing, and optimizing paid digital campaigns to attract and convert high-quality leads to contribute to significant growth in Sales Pipeline. You will be part of global revenue marketing team that is empowering full-funnel revenue impact cross GTM operations. The role is based in Chennai.


Key Responsibilities:

  • Plan, optimize, and implement paid search campaigns through Google Adwords and other ad platforms to drive inbound leads and sales qualified opportunities.
  • Plan & Execute SEO initiatives across both on-page & off-page optimization to improve organic traffic visits and inbound leads.
  • Plan & Execute LinkedIn ABM campaigns to drive engagement and conversions from target accounts
  • Track and Manage Account Journeys through CDP Platforms by measuring intent & engagement signals and planning downstream initiatives based on the same.
  • Drive Marketing automation initiatives to track inbound journey and measure attribution to inbound led demand generation.
  • Analyse campaign performance to derive actionable insights and execute recommendations.
  • Configure, track and monitor web analytics to measure impact of website, LinkedIn and other online channels.
  • Market Research, Competitive analysis and benchmarking to improve campaign performance.
  • Collaborate with Outbound demand generation teams to execute inbound led outbound initiatives with an ABM Inbound perspective.

Required Skills & Qualifications:

  • 3 to 5 years of proven digital marketing and hands-on experience in planning & executing SEO, SEM ( Google Adwords ) & LinkedIn Marketing Campaigns.
  • Hands-on experience across digital marketing platforms that include Google Adwords, HubSpot, Google Analytics , Google Search Console, ABM platforms, LinkedIn Marketing Solutions, CDP Platforms etc.
  • Understanding of Enterprise ABM and ability to bring ABM context across campaign planning & execution.
  • Understanding of Martech tools and hands-on experience on leveraging AI & Martech tools to automate marketing workflows and dashboards.
  • Bachelors Degree in any domain. Post graduation in Management would be an added advantage.

Employment Type: Full Time, Permanent

Read full job description

Prepare for Digital Marketing Specialist roles with real interview advice

What people at Pando are saying

What Pando employees are saying about work life

based on 34 employees
86%
88%
72%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Pando Benefits

Submitted by Company
Balanced work life
Learning & certification
Celebrations
Clubs & recreation
Rewards & recognitions
Health & wellness
Submitted by Employees
Work From Home
Free Food
Cafeteria
Health Insurance
Team Outings
Job Training +6 more
View more benefits

Compare Pando with

Reliance Industries

4.0
Compare

Tata Group

4.2
Compare

Aditya Birla Group

4.1
Compare

Hindustan Unilever

4.2
Compare

Bharti Enterprises

3.4
Compare

ITC

3.9
Compare

Mahindra & Mahindra

4.1
Compare

Godrej Industries Group

3.9
Compare

Adani Group

3.9
Compare

Bajaj Group

3.9
Compare

Classplus

3.4
Compare

Vyapar

3.5
Compare

yellow.ai

3.1
Compare

KEKA TECHNOLOGIES

3.3
Compare

Gameskraft

3.7
Compare

Fleetx.io

3.7
Compare

One Trust

2.9
Compare

Aurigo

4.7
Compare

Twilio

3.9
Compare

Happay

3.5
Compare

Similar Jobs for you

PPC Specialist at Wildnet Technologies

Noida

3-5 Yrs

₹ 4-7 LPA

PPC Specialist at Tradejini Financial Services

Bangalore / Bengaluru

2-7 Yrs

₹ 8-18 LPA

PPC Expert at Wildnet Technologies

Noida

3-8 Yrs

₹ 3-8 LPA

Associate Campaign Manager at Atidiv

Pune

2-5 Yrs

₹ 3-6.5 LPA

Digital Marketing Manager at PlanetSpark

Gurgaon / Gurugram

2-6 Yrs

₹ 8-15 LPA

Account Manager- Digital Marketing at Laqshya Media Group

Mumbai

3-6 Yrs

₹ 5-7 LPA

Digital Marketing Expert at Saman Technosys Pvt Ltd

Mumbai

3-8 Yrs

₹ 4-9 LPA

Digital Marketing Manager at General Data

Mumbai

3-8 Yrs

₹ 5-10 LPA

Digital Marketing Manager at Entri

Kochi, Ernakulam + 1

5-10 Yrs

₹ 9-18 LPA

Digital Marketing Manager at Digidarts Marketing

Delhi/Ncr, Gurgaon / Gurugram + 1

3-8 Yrs

₹ 6.5-12 LPA

Pando Chennai Office Location

View all
Chennai, Tamil Nadu Office
VBC Solitaire, T. Nagar Chennai, Tamil Nadu

Digital Marketing Specialist

3-7 Yrs

₹ 6 - 12L/yr

Chennai

4d ago·via naukri.com

Integration Lead

3-7 Yrs

Chennai

9d ago·via naukri.com

Delivery Client Partner

4-7 Yrs

Chennai

15d ago·via naukri.com

Onboarding AM (Procure)

2-5 Yrs

Chennai

15d ago·via naukri.com

Solution Architect

10-15 Yrs

Chennai

22d ago·via naukri.com

Executive Assistant To Chief Executive Officer

2-7 Yrs

Chennai

22d ago·via naukri.com

Digital Marketing Executive

3-5 Yrs

Chennai

24d ago·via naukri.com

Communications Designer (Graphic/Visual designer)

3-5 Yrs

Chennai

28d ago·via naukri.com

Onboarding Consultant

2-7 Yrs

Chennai

29d ago·via naukri.com

Integration Consultant

7-10 Yrs

Chennai

29d ago·via naukri.com
write
Share an Interview