Senior Marketing Manager - IT (6-10 yrs)

- Develop and lead the overall marketing strategy, including branding, positioning, messaging, and go-to-market plans.

- Collaborate with Sales, Product, and Leadership teams to align marketing strategies with business objectives and growth targets.

- Build, manage and mentor a high-performing marketing team, providing leadership, guidance, and professional development opportunities.

- Create and execute demand generation campaigns to drive customer acquisition, engagement, and retention.

- Develop and manage multi-channel marketing campaigns, including digital marketing, content marketing, events, webinars, and more as required.

- Analyse market trends, competitive landscape, and customer insights to refine and adjust marketing strategies.

- Oversee the development of compelling marketing content, collateral, and presentations.

- Experience in B2B SaaS Product Marketing, Content Marketing, Content Writing, Paid Marketing & SEO.

- Good Communication with experience in Digital Marketing, Performance Marketing, B2B Saas Product Marketing.