OffersAtHome - Digital Marketing Specialist (0-3 yrs)

- Upload videos, and graphics, keep the account up-to-date & manage reviews.

- Track & coordinate the execution of marketing campaign schedules.

- Manage brand consistency, and collaborate regarding content development & strategy with internal teams.

- Create events or promos to increase customer engagement.

- Manage the contact database & assist with lead generation activities.

- Research influencers and connect with them to carry out a marketing strategy.

- Set up accounts, liaise with affiliates & manage affiliate partners' payouts.

- Check KPIs, modify bids or budgets & review keyword performance.

- Gather the brand's user information & website visitors to make content recommendations.

- Create reports on progress, review performance reports, and analyze weak points of marketing campaigns.

- Gather information about trends, promotional activities utilized by competitors, and competitive marketing insights.

- Execute SEO strategies, and conduct keyword research.

- Develop & execute marketing campaigns based on business objectives.

- Conduct general administration.

- Use tweak builders to tweak the content.

- Develop a content strategy to improve ranking scores & analyze promotion activities used by competitors.

- Ad hoc tasks