SEO Specialist

Responsibilities:

- Develop and implement a comprehensive SEO strategy in collaboration with our external agency, focusing on increasing organic traffic and improving search engine rankings.

- Serve as the primary point of contact between Niyo and the SEO agency, ensuring clear communication and timely execution of SEO initiatives.

- Conduct keyword research and analysis to identify opportunities for content optimization and targeting.

- Monitor and analyze SEO performance using tools such as Google Analytics and Google Search Console, and provide actionable insights to improve results.

- Collaborate with content and marketing teams to ensure SEO best practices are integrated into content creation and marketing campaigns.

- Stay updated with the latest SEO trends, algorithm changes, and industry best practices to adapt strategies accordingly.

- Provide regular reports to stakeholders on SEO performance, progress, and areas for improvement.

Requirements:

- Minimum of 3 years of experience in SEO, with a strong understanding of on-page and off-page optimization techniques.

- Proven track record of developing and executing successful SEO strategies that drive organic growth.

- Experience working with external agencies and managing agency relationships.

- Strong analytical skills, with the ability to interpret data and make data-driven decisions.

- Excellent communication and project management skills, with the ability to collaborate effectively with cross-functional teams.

- Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.

- Knowledge of the travel banking or fintech industry is a plus.

Benefits:

- Competitive salary and benefits package.

- Opportunity to work in a fast-paced and dynamic environment with a passionate team.

- Professional growth and development opportunities in the fintech and travel banking space.

It would be a bonus if you are:

• Focused on quality

• Someone who thinks fundamental and long term

• High energy, confident and a capable self-starter

• Comfortable in dealing with numbers on daily basis

• Comfortable with ambiguity

• A true collaborator. You enjoy being part of a tight-knit team and working with others to accomplish ambitious goals

• A problem solver. You are willing to work outside your area of expertise and learn how to solve and execute new problems

• Biased towards action. When faced with a complex decision, you prefer to experiment quickly and learn vs overanalyzing the problem

You will be:

• Improving peoples financial lives by helping them to make better decisions on money matters, especially around international travel

• Building a brand which is trusted and known for quality and expertise

• Creating impact at a truly impressive scale