Content Writer

Role : Content writer

Year of experience : 5 - 8 years

*Immediate joiners preferred*

Job Description: A creative and detail-oriented Content Writer to develop engaging email content that captivates our audience and drives conversions. The ideal candidate will have a strong background in writing for email marketing, social media content, whatsapp marketing content, a deep understanding of our industry, and the ability to craft messages that resonate with our target customers.  

Key Responsibilities:

• Create compelling and persuasive email content that aligns with our brand voice and marketing goals.
• Develop and execute email marketing, whatsapp marketing, sms marketing campaigns to drive engagement, leads, and sales.
• Collaborate with the digital team to brainstorm and develop emails as per the different stages.
• Research and understand the lift industry to create relevant and informative content.
• Analyze email performance metrics and optimize content based on insights.
• Ensure all email content is grammatically correct, error-free, and adheres to industry best practices.
• Stay up-to-date with email marketing trends and tools to continuously improve our email marketing efforts
  

Requirements:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven experience as a Content Writer, preferably with a focus on email marketing, whatsapp marketing, sms marketing
• Strong writing, editing, and proofreading skills.
• Familiarity with email marketing platforms (e.g., Salesforce, Mailchimp, etc.) and best practices.
• Ability to create engaging and persuasive content tailored to different audience segments.
• Strong research skills and attention to detail.
• Ability to work independently and as part of a team.
• Excellent time management and organizational skills.