Content Writer

Location: Chennai

Experience: 5+ Years

Role Overview:

We are seeking an experienced Senior Content Writer to lead content creation, strategy development, and team management. The ideal candidate should have expertise in SEO content writing, team leadership, and performance-driven content strategies.

Key Responsibilities:

• Develop and execute content strategies aligned with business goals.
• Lead and mentor a team of content writers to achieve quality and performance targets.
• Research industry trends, audience preferences, and competitor strategies.
• Create high-quality content for blogs, social media, website, and marketing materials.
• Optimize content for SEO and audience engagement.
• Manage content calendars, production schedules, and deadlines.
• Track content performance and provide insights for improvement.
• Collaborate with marketing teams for content promotion and distribution.
• Ensure content quality and consistency through regular audits.
• Communicate strategies and results to stakeholders.

Qualifications:

• Bachelors/Master’s degree in English, Journalism, Marketing, or related field.
• Minimum 7 years of experience in content writing, including 2+ years in leadership roles.
• Strong portfolio of published content.
• Passion for staying updated on industry trends & emerging content formats.