Neutrinos - Manager - Product Marketing (7-10 yrs)

- Neutrinos is a technology company that automates business processes for insurance enterprises.

- Our AI-infused digital process automation platform includes everything needed to design, automate, and optimize complex processes end to end.

- Our holistic insurance expertise, intelligent automation platform, and pre-built accelerators help leading insurers accelerate their enterprise reinvention across underwriting, claims, and distribution - resulting in faster growth and superior omni-channel experiences.

- As we continue to grow, we're seeking a talented Product Marketing Manager to join our team.

- This role is critical in shaping our go-to-market strategies, defining messaging, and driving adoption of our platform in a highly competitive and dynamic market.

- The role will be part of our product team.

- You'll thrive in this job if you're a self-starter with product management and marketing experience in early-or growth-stage startups.

- Report directly to the Chief Platform Strategy Officer with a dotted line to the Chief Marketing Officer.

Key Responsibilities:.

- Develop a deep understanding of our customers, target audience, and competitive landscape, evangelizing that understanding across other teams like sales and marketing.

- Develop compelling, differentiated platform and solution positioning and messaging informed by user research, market insights, competitor messaging, and product understanding that resonates with target audiences across insurance organizations.

- Craft narratives that highlight the value of our platform and solutions in addressing customer pain points and achieving business outcomes.

- Lead the development and execution of go-to-market strategies for new product launches, features, and enhancements.

- Collaborate with cross-functional teams (Marketing, Sales, Product Engineering, Propositions, and Customer Success) to ensure seamless product launches.

- Conduct market research to identify customer needs, industry trends, and competitive dynamics.

- Deliver actionable insights to inform product development, positioning, and sales enablement strategies.

- Develop and deliver impactful sales tools, including presentations, product guides, case studies, playbooks, and battle cards.

- Train the sales team in product features, messaging, and competitive positioning to empower them to close deals effectively.

- Create high-quality content such as white papers, blogs, webinars, videos, and website copy to drive engagement and demand generation.

- Collaborate with demand generation and digital marketing teams to amplify product marketing efforts.

- Partner with Propositions, Delivery, and Customer Success to identify and showcase customer success stories.

- Build relationships with key customers to gather testimonials, case studies, and feedback for continuous product improvement.

- Influence the product roadmap by sharing relevant markets, customers, and competitive insights with the product team.

Experience & Skills:.

- 7+ years of experience in product marketing, preferably in enterprise software, SaaS, or BPM platforms.

- Strong understanding of BPM or low-code platforms is a significant plus.

- Experience with marketing to insurance, healthcare or banks preferred.

- Proven track record of developing and executing successful go-to-market strategies.

- Exceptional communication and storytelling skills with a keen ability to translate complex technical concepts into simple, value-driven messaging.

- Experience with market research, competitive analysis, and customer segmentation.

- Proficiency in tools like HubSpot, Google Analytics, and marketing automation platforms.

- Familiarity with the Pragmatic Marketing Framework and its application in product marketing strategy and execution.