Sales Officer

Reports to: Area Sales Manager

Job Description/ Roles & Responsibilities:

Custodian of Nestle business in the assigned territory.
Ensure product availability at all relevant channels
Solely responsible for planning & achieving monthly/ yearly target
Maintain and enhance trade relations
In charge of distribution set up and secondary sales force set up
Network with other functions for achieving overall sales objective and extends support through secondary sales set up for implementation of all activities.
Implement all activations (Trade / Consumer) & merchandising (Visibility) programs.
Facilitate timely and quality feedback for all activities as per guidelines
Overall accountable for all operational programs in the assigned area.

Market Working

Set monthly, quarterly and yearly target for each Distributor for your region
Achievement & monitor progress of Redistribution value and volume targets
Ensure product availability at all relevant channels through the distributors sales force per Company guideline
Ensure continuous development of the assigned area and addition of new outlets.

Distributor Handling

Ensure compliance of Distributors with their respective roles & responsibilities
Manage and develop individual distributor in an active and profitable manner
Ensure the proper and correct execution of sales, discount and trading terms determined by the company
Monitor and minimize the level of Bad goods returns
Ensure distributors efficient and effective support for the market coverage
Monitor Distributors overhead expenses & profitability (ROI)
Track on delivery from Distributor to consumers.
Develop strong business relationship with distributors, trade and key account in their territories