Draft Annual, Monthly, Daily promotion(s) for driving higher conversions, growing revenue in turn for BAU and event days with close coordination / alignment with cross functional teams
Coordinate with different teams for obtaining all planning inputs in time & ensure all plans are aligned / agreed with stakeholders before set timelines
Envisage and structure a holistic view of all revenue related business processes and metrics to understand crossfunctional impacts on revenue generation and losses & incorporate the same in plan
Ensure various aspects of business are considered while designing offers: Business unit, Geography, Season, Purchase recency, purchase sequence, etc, Improve planning process: move towards planning automation through data science-based planning models, reduce lead time of planning cycle
Develop & implement strong reporting formats which give a 360-degree view of the health of the portfolio
Revenue Management
Ensure revenue management on day to day basis with cross functional engagement to meet plan
Monitor key metrics impacted due to pricing and promotions such as Traffic, gross margin, conversion, DAU, MAU, RPU, customer acquisitions, etc, and take corrective actions
Initiate regular problem-solving sessions during key events & BAU days and ensure execution of the actions through close coordination with different teams
Managing high revenue days collaborating with internal and external stakeholders
Conduct analysis within a larger project stream for understanding revenue and other metric trends & ensure necessary interventions to course-correct if required
Growth
Initiate and execute new avenues of revenue generation through new growth areas, promotions, properties, offers, etc,
Analyzing platform level metrics to isolate problems/strength areas to solve/leverage for better ROI
Working with cross functional teams (brand, sourcing, technology) to drive bigger strategic projects and initiatives
Influence various teams/stakeholders within the organization to meet goals & project timelines
Education
Preferably tier 1 MBA / tier 2 MBA with 3-4 years exp / or Engineering with 4-5 years exp