Email Marketing Specialist

• Generate effective leads acquire databases through extensive web research and mass communication such as Email and Social media and is able to identify suitable clients

• Perform day-to-day Email marketing activities including, but not only limited to, messaging, email campaign design, editing, testing, and deployment of one-time, recurring triggered and dynamic content-driven campaigns

• Perform competitive analysis and make plan for new strategies

• Strategise and design email marketing campaigns. This includes (but is not limited to) developing copy and subject lines, designing email templates, building email lists, and more

• Manage a report on email marketing campaigns and results and use the results to determine effective ROI, make suggestions for improvements, and establish best practices to be followed

• Upgrade the email templates using suitable graphics, personalization and advanced features for better user experience

• Create an email databases of lead generation for proper record

• Staying up-to-date with the latest market trends and tools in the digital marketing space and able to identify the potential leads

Requirements:

• Highly creative and motivated individual with experience in identifying target audiences

• Must be capable to generate leads through Social Media platform like LinkedIn and Email Marketing

• Excellent written and verbal communication skills

• Knowledge of various Social media marketing tools

• Staying up-to-date with the latest trends and tools in the digital marketing space

• Knowledge of SMO, qualitative data digging from internet research

• Good Knowledge of the tools used in Email marketing such as Hubspot