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Email Marketing Specialist
InFynd
posted 1mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
- Strategize and plan email campaigns based on target audience and marketing goals.
- Segment email lists to deliver personalized and targeted content.
- Execute end-to-end email marketing campaigns, from creation to deployment.
- Monitor email systems for any issues and promptly troubleshoot problems, addressing user inquiries and resolving issues efficiently.
- Create and update documentation detailing email administration procedures, including user guides and standard operating procedures.
- Build and execute end-to-end multi-touch outbound marketing campaign flows including segmentation, email development, campaign architecture, and email delivery.
- Assist in the development and optimization of email templates.
- Assist in the development and optimization of our marketing automation platform and processes.
- Remain abreast of the latest email management technologies and industry trends, offering recommendations for system enhancements as required.
- Analyze data and insights to optimize future email campaigns.
- Monitor and analyse campaign performance, providing insights for continuous improvement.
- Experience in Lead Generation and Marketing Automation.
- Cold email campaign experience.
Requirements- Proficiency in administering email servers, including the configuration and management of user accounts, distribution lists, and email policies.
- Knowledge of google workspace console, server configuration (Server + Email Tool) etc.
- Knowledgeable about email security best practices, including spam filtering, antivirus protection, and encryption methodologies.
- Proven experience in handling email campaigns for B2B and B2C.
- Excellent communication abilities, capable of providing technical support and guidance to end-users effectively.
- Experience with email marketing platforms/processes such as Gmass, Mail-merge, HubSpot, Instantly, or Smart lead to send emails to lists and generate leads/appointments from those emails.
Benefits- Standard Job Role and Standard Job timing.
- Provident Fund and Employee State Insurance.
- Great work environment.
- Other benefits
- Standard Job Role and Standard Job timing.
- Proficiency in administering email servers, including the configuration and management of user accounts, distribution lists, and email policies.
Employment Type: Full Time, Permanent
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