Marketing Executive

We at ETP are looking for smart and dynamic professionals striving to achieve excellence. If you are passionate about creating value and are innovative and self-driven, this is the right organization for you. Would you like to partner in ETP success story? If yes, please submit your resume stating the position applied for, a photograph, current and expected salaries, educational qualifications, employment history and contact details to careers@etpgroup.com
Here is what we do - http://www.etpgroup.com/Videos.html
LinkedIn page: https://www.linkedin.com/company/etp-international/

Company Description
ETP is Asia's leading Omni-channel Retail and e-commerce Solutions Company headquartered in Singapore, serving market leaders in more than 24 countries across Asia Pacific, India and the Middle East. ETP's enterprise class, omni-channel solutions include omni-channel POS, Mobility, CRM, Marketing and Promotion Campaigns, Omni-channel Connect and e-commerce solution for OMS, PIM, inventory and logistics. ETP has successfully executed over 500 enterprise software projects across 35,000+ stores for 300+ brands. ETP’s unique value proposition is its ability to create and deliver innovative products and implement them successfully with domain expertise delivered by hundreds of consultants embodying ETP's best practices. ETP helps its customers get it right in omni-channel retail.

Designation : Marketing Executive
Key Responsibilities:

a. Responsibility: acquire, clean, segment and enrich data for edm campaigns Lead
generation and branding through targeting database in email campaigns
b. Develop database strategies based on team goals and ensure lead generation.
Generating and qualifying new prospects for sales.
c. Nurturing existing prospects to the point of conversion for the Sales team and hence
conversion to a qualifResearch and analyse market trends, demographics, pricing
schedules, competitor products, and other relevant information to form marketing
strategies
d. Collaborate with content and design teams to generate creative content for both online
and offline publishing and for both internal and external purposes Building and
maintaining strong professional relations with existing vendors and finding new vendors
for various marketing activities Organize internal and external events for ETP is a plus
e. Create & maintain monthly, quarterly, annual marketing plans, calendars, budget
sheets, and reports Maintain a documented pipeline of lead generation activities.
Introduce Best Practices into marketing operations


Key skills:
a. Proficiency in MS office and Google Suite Should have excellent written and oral communication skills.
b. Should have experience in collecting and building database for a B2B company
c. Should have worked with a CRM system like Zoho and hubspot
d. Should have good analytical skills and be able to research and identify the current trends of the market
e. Should have a good reasoning and problem-solving skills Ability to work independently and
manage time effectively.
f. Follow the existing norms of reporting and communication as well as introduce methods to
improvAbility to multi-task and prioritise a high-volume workload as appropriate.
g. Research, analysis, writing, public speaking, interpersonal communication.
h. Should be a process and KRA driven team player
i. Should be familiar with tools like lusha, bouncify (Good to have)
j. Vendor management skills: film makers, editors, PR agencies, graphic designers, content
creators, SEO agencies

Candidate profile:

a. BE, BBA, BMC or BMS, MBA - Marketing
b. Minimum 1 year of work experience

Base Location: Mumbai (Andheri - Sakinaka)