Manager - Media Buying (2-10 yrs)

Manager - Media Buying

You are Responsible for:

- In-depth knowledge about Digital Media Industry.

- Is well versed with Digital Buying (CPI, CPM, YouTube, etc.).

- Experience of dealing with Influencers / TV / Movie Celebs for brand endorsement / brand promotions led requirements (Direct negotiations with Influencers, Celebrities, etc.).

- Production led negotiations for Digital content (short and long videos, photoshoots, etc.).

- Digital Agencies for Website developments.

- Mainline Communication Agency for drafting all the ATL and BTL activities for the Organization.

- Public Relation (PR) agency for handling the Corporate affairs.

- Print Partners for printing of all the Promotional / Informational collaterals such as:

- Calendars, Brochures, Manuals and Magazines etc.

- Dealing with Consultants / Consultant agencies.

- Research Agencies for marketing.

- Online and Offline marketing vendor exposure and commercial finalization.

- Establish category specific objectives and formulate sourcing strategies- specific to Marketing.

- Quick Turnaround Time for finalization of Procurement activities.

- Provide pro-active support in new source identification, assessment and evaluation as per strategic sourcing process (RFP/RFQ) followed by PO documentation and compliance.

- Collaborate with internal teams (Finance / Legal) to address commercial and technical challenges to ensure timely implementation of Contracts/Agreements related to the assigned category.

- Collaborate with the Analytics team on Periodic reporting to project and Procurement leadership on status, issues, and corrective actions.

- Collaborate with Marketing teams and Procurement leadership on developing vendor performance metrics and Key Performance Indicators (KPI) for service partners.

- Coordinate periodic vendor reviews and publish vendor performance metrics.

- Act as a pivotal point of escalation for managing Vendor performance: Identify Service partner's issues and Coordinate resolution process (Commercial and Qualitative).

- Develop benchmark data on the Marketing category / service segment and conduct Demand and Supply analysis for the category.