Retail Marketing Manager

Develop and implement comprehensive retail marketing strategies that align with business goals and objectives .

• Campaign Management :
  

  Plan, execute, and monitor marketing campaigns, including in-store promotions,events.
  

  • Customer Insights :
    

    Analyze customer data and market trends to identify opportunities for growth and areas for improvement.
    

    • Brand Management :
      

      Ensure consistent brand messaging across all marketing channels, including in-store, online, and external communications.
      

      • Budget Management :
        

        Develop and manage the marketing budget, ensuring all campaigns are cost-effective and within budget.
        

        • Collaboration :
          

          Work closely with cross-functional teams, including sales, merchandising, and store operations, to ensure marketing efforts are aligned and effectively executed.
          

          • Vendor Management :
            

            Coordinate with external vendors and agencies to develop marketing materials, including advertisements, signage, and promotional items.
            

            • Reporting and Analysis :
              

              Track and report on the effectiveness of marketing campaigns, using data to inform future strategies.
              

              • Store Support :
                

                Provide marketing support to retail locations, including the creation of store-specific promotions and merchandising strategies.
                

                • Event Planning :
                  

                  Plan and execute in-store events, product launches, and community outreach initiatives to drive customer engagement.
                  

                  • Compliance :
                    

                    Ensure all marketing activities comply with company policies, legal regulations, and industry standards.
                    

                    
                    
                    Requirements Expertise and Skills
                    

                    - Proficiency in English & Hindi is mandatory
                    

                    
                    

                    - Strong communication skills and the ability to work collaboratively with other departments.
                    

                    - Analytical skills and experience in data analysis.
                    

                    - Excellent time management skills and the ability to manage multiple projects simultaneously.
                    - Creative thinking and problem-solving skills
                    

                    - Excellent time management skills and the ability to manage multiple projects simultaneously.
                    

                    - Excellent time management skills and the ability to manage multiple projects simultaneously.
                    

                    Strong analytical skills with the ability to interpret data and make data-driven decisions.
                    

                    
                    

                    Proficiency in marketing tools and platforms.
                    

                    
                    

                    Creative thinking with the ability to generate innovative marketing ideas.
                    

                    
                    

                    Strong project management skills with the ability to multitask and meet deadlines.
                    

                    
                    
                    Benefits

                    
                    

                    Provident fund
                    

                    Overtime allowance
                    

                    Health Insurance
                    

                    
                    
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