Urgent Hiring Manager Creatives- Head Office

Job Title: Manager Creatives

📍 Location: Kolkata
📅 Experience: 10+ Years
👤 Reporting To: Executive Director

Company Overview:

Madhu Jayanti International Private Limited (MJIPL), established in 1942, is a renowned tea manufacturer and exporter with a strong global presence. The company owns leading brands such as TE-A-ME, TEZ, Jaago, and Celeste, serving both mass and premium consumer segments. MJIPL specializes in Black Tea, Green Tea, Red Tea, and White Tea across multiple packaging formats.

For more details, visit: www.jaytea.com

Role Summary:

The Manager Creatives will be responsible for developing and executing brand strategy, visual storytelling, and content marketing initiatives across digital and e-commerce platforms. The role involves leading graphic design, video production, social media content, and campaign creatives to enhance MJIPLs brand presence in both domestic and international markets.

Key Responsibilities:

Creative Strategy & Brand Leadership:

• Develop and implement aesthetic, brand-consistent visual content across multiple digital platforms.
  
• Lead the conceptualization and execution of marketing collateral, social media content, packaging, and campaign creatives.
  
• Ensure that brand storytelling aligns with premium and luxury market trends.
  
• Collaborate with marketing, e-commerce, and sales teams to ensure cohesive brand messaging.
  
• Incorporate innovative creative formats, leveraging AI-powered design tools like Midjourney and Adobe Firefly.
  

Content Development & Execution:

• Oversee the creation of visually compelling product images, infographics, and lifestyle visuals.
  
• Manage short-form video production, ensuring premium aesthetics and brand consistency.
  
• Supervise content calendars to ensure timely execution across digital and e-commerce platforms.
  

Candidate Requirements:

• 10+ years of experience in graphic design, brand strategy, and content leadership (preferably in luxury FMCG, gourmet, or lifestyle brands).
  
• Strong design and branding expertise, with proficiency in Adobe Creative Suite, Canva, Microsoft Designer.
  
• Hands-on experience in video production, motion graphics, and content marketing for digital campaigns.
  
• Deep understanding of visual storytelling, typography, and aesthetics to enhance premium branding.
  
• Knowledge of SEO-driven content strategy and AI-powered creative tools like Midjourney, Adobe Firefly etc.
  
• Strong project management and leadership skills, with the ability to handle multiple projects, tight deadlines, and cross-functional collaborations.
  
• Passion for luxury food, beverages, and premium branding.