The Marketing & Outreach Coordinator will be responsible for creating and executing marketing strategies that align with our brand and business goals. This role includes building relationships with educational institutions and stakeholders, as well as coordinating events and campaigns to promote our services.
Key Responsibilities:
Marketing Strategy Development:
Develop and implement offline marketing strategies to promote study abroad programs, including events and partnerships with local schools and colleges.
Analyze market trends and competitor strategies to identify new opportunities.
Event Coordination:
Plan, organize, and execute events such as webinars, workshops, and fairs to promote
MSM Unify s services.
Attend industry conferences and events to represent the company and network with potential partners. Relationship Building:
Establish and maintain relationships with educational institutions, partners, and stakeholders.
Work closely with internal teams to align marketing initiatives with overall business goals.
Analytics and Reporting:
Monitor and analyze the effectiveness of marketing campaigns and events.
Provide regular reports on marketing activities, outcomes, and return on investment (ROI).
Who We re Looking For:-
Educational Background: Bachelor s degree in Marketing, Communications, Business, or a related field.
Work Experience: Minimum of 2 years of experience in marketing, outreach, or a related field, preferably within the education sector.
Market Research: Experience in conducting market research and competitive analysis to identify trends and opportunities.
Networking: Proven track record of establishing and maintaining professional networks within the education sector or related industries.
Budget Management: Experience in managing budgets for marketing campaigns and events.
CRM Tools: Familiarity with customer relationship management (CRM) tools and software to manage outreach efforts and track results.