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Non-Programmatic Social Optimizer
LTIMindtree
posted 20d ago
Job Role Insights
Flexible timing
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Job Description
Role Nonprogrammatic Social Optimizer
The Paid Social Campaign Executive must have a proven track record of success in all aspects of Social Media campaign management including trafficking optimization and campaign reporting as a valued member of the division you will have a lot of responsibility and support to help exceed campaign performance targets the ideal candidate will have a thorough understanding of Social Media campaign management
Responsibilities
Manage large cross channel media budgets across social channels and aim to maximize ROI on performanceoriented campaigns
Work closely with account management teams to ensure accuracy in set up strategy and execution for
Ensure that endtoend display campaigns are run effectively including tagging trafficking and optimization
Own campaign management when necessary including bid strategy campaign trafficking implementation activation and ongoing optimization With weekly monthly and QBR insights and always looking to educate and grow account
Work with the account management team to deliver reporting and campaign updates as needed
Daytoday the candidate will work alongside account teams to devise and implement programmatic strategies provide insights and recommendations to improve campaign performance and make campaign changes as required Help not only plan campaigns but activate optimize campaigns on Social platforms
Keep up to date with changes within the Social Media space and identify significant trends and areas of opportunity for campaign expansion
What are the requirements of the Role
Minimum 5 year of experience in Social Media preferably for a media agency and preferably with some level of mobile media experience
Proficiency with multiple social platforms like Linked in Facebook Instagram etc LinkedIn experience is mandatory
Technical knowledge of ad servers tracking mobile measurement tool is another plus
Comfortable with excel and large data sets to make analytical data based decisions
Employment Type: Full Time, Permanent
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Flexible timing
Monday to Friday
No travel
Day Shift
LTIMindtree Benefits
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Accelerated Talent Management Inclusive, Diverse & Equitable Workplace Time-Off for Birthdays & Anniversaries Experience the Legacy of L&T Group Hybrid Work Setup and Flexibility
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