Manager - B2B Loyalty Marketing and Partnerships

At Loyalty Juggernaut we don t just build loyalty; we ignite it. Born in Silicon Valley, with roots stretching from the USA to India, Latam to the UAE and Europe Africa, we re pioneers crafting the future of customer connection. Our platform, GRAVTY , is more than technology it s a movement. It s a revolutionary platform, built to inspire brand devotion across continents, cultures and communities.

With over 100 global brands in the mix and 250 million members touched by our vision, we re where innovation meets impact. LJI is where passion, purpose and possibility collide. Join us, and let s turn loyalty into an art form that resonates far and wide.

Explore more about us at www.lji.io .

Proud to be a Three-Time Champion for Best Technology Innovation in Loyalty!!

The OPPORTUNITY

We are seeking a dynamic and results-driven B2B Loyalty Marketing and Partnerships Manager to join our Client Engagement team here at LJI. You will be responsible for leading our B2B marketing initiatives, elevating our brand presence and supporting business growth through strategic marketing, event management and sponsorships, PR, partnerships and digital initiatives. This role is crucial in strengthening LJI s position as a a global leader in the Loyalty and SaaS industries globally.

The ideal candidate will be passionate about creating exceptional B2B marketing and thought leadership opportunities, have bags of initiative, be a whizz at organising complex conferences and events as well as having experience working with market leading international brands.

What will you DO:

Event Management and Sponsorships

• Strategic events : In line with the company conference strategy, plan, execute and manage the organisation of B2B events, trade shows and conferences to increase brand visibility and drive lead generation
• Sponsorship Opportunities: Work with conference and event organisers identified as part of the company conference strategy to plan and execute event sponsorships ensuring maximum brand exposure, often juggling multiple projects simultaneously
• Flawless Execution: Co-ordinate all event logistics, from booth design and promotional material creation to on-site activation strategies
• Impact Tracking: create B2B campaigns pre and post-event to maximise ROI, measuring success through metrics such as leads generated, audience reach and engagement, providing regular reporting and refining future strategies accordingly

Social Media Presence and Thought Leadership

• Social Growth: Increase LJI s presence and influence through social channels such as LinkedIn and other professional platforms by creating and sharing engaging, high value content and initiating impactful campaigns
• Thought Leadership: Collaborate with internal and external stakeholders to create insightful articles, blogs, whitepapers and other resources that position LJI as a trusted industry leader
• Performance Optimization: Monitor analytics to measure the success of campaigns and posts, continually refining strategies to maximize reach and engagement for both existing clients and new prospects

Public Relations (PR)

• Client Advocacy: Partner with the Client Engagement leads to develop compelling success stories, testimonials and case studies that highlight the transformative power of GRAVTY
• Media Relations: In line with the company PR strategy, build strong relationships with journalists, bloggers and influencers to secure coverage in key industry publications
• Strategic Announcements: Partner with the Client Engagement leads to write and distribute press releases for major company milestones, client wins, partnerships and product launches
• Global Reach: Amplify the company s presence through PR campaigns that target key markets globally
• PR Alignment: Work closely with the Client Engagement leads to ensure alignment and approval from Clients with regards to PR initiatives

Go-To-Market Partnerships Support Globally

• Global Partnerships: Support the Director, Client Engagement on the identification, execution and delivery of go-to-market partnerships

B2B Marketing Initiatives

• Client Engagement Materials: develop marketing tools such as presentations templates, one-pagers and digital assets that empower Client Engagement efforts. Develop a shared repository of information that can be shared within teams
• Website Optimization: Manage and enhance the company website to optimize content, design and SEO for a seamless user experience
• Resource Hub: Create and manage a library of thought leadership content, including blogs and videos to engage and educate audiences
• Client Advocacy: Showcase client successes to build credibility and demonstrate the value of LJI to potential prospects

You will be a GREAT FIT if you have:

• A Bachelor s degree in Marketing or a related field MBA preferred.
• 5+ years of experience in B2B marketing, events or PR with a significant portion in the SaaS industry.
• Black book of PR / Marketing contacts
• Experience working internationally with global brands
• Proven track record of developing and executing high-impact B2B marketing strategies that deliver measurable results
• Proven experience growing and engaging audiences on LinkedIn and other professional platforms
• Strong skills in writing press releases, developing client stories and managing media relation
• Extremely pro-active and self-starter with bags of initiative, very organised eand a desire to get things done quickly and ahead of time
• Exceptional written English and verbal communication skills, with the ability to tailore messaging to various audiences across industries
  

Why should you consider US

• Growth opportunities with a fast-growing company with a global presence and recognition.
• Work with industry leaders from LJI on large, complex transformation programs.
• Be empowered to make a significant impact in a company dedicated to re-imagining loyalty initiatives in the digital age.