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4.4

based on 18 Reviews

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16 Creative Capsule Jobs

PR and Digital Marketing Manager

6-8 years

Panaji

1 vacancy

PR and Digital Marketing Manager

Creative Capsule

posted 12d ago

Job Description

  • Lead social media initiatives with a well-organized content calendar, from content creation, scheduling and managing content that is engaging and relevant to company profile across social media platforms (e.g. LinkedIn, Instagram, Facebook etc.)
  • Develop and execute marketing strategies setting clear goals and budgets to drive recruitment, sales, and employee engagement
  • Stay updated on digital marketing trends, platform updates and emerging tools to implement fresh and innovative strategies
  • Manage paid social media campaigns to increase brand visibility and engagement
  • Analyze social media metrics data and prepare and present analytics reports to track the success of campaigns and suggest improvements
  • Ensure consistent branding and messaging across all communication channels
  • Monitor online reviews and sentiment across different social media platforms, addressing concerns to maintain a positive reputation
  • Draft compelling content for various platforms, including social media, blogs, press releases, and newsletters, ensuring alignment with company messaging
  • Collaborate with design teams to produce engaging creative assets, such as graphics, videos, and multimedia content
  • Partner with engineering, HR, and recruitment teams to create content that showcases technologies worked on, company achievements, culture and values
  • Collaborate with Leadership to create internal messaging for major company announcements and initiatives
  • Plan and execute in-house events to foster employee engagement, team bonding and company culture
  • Work with cross-functional teams (like Operations, IT, Events Committee, etc.) to plan events such as themed celebrations, wellness programs, team-building activities, learning and development, employee appreciation events, etc
  • Gather employee feedback post-events and refine strategies to enhance participation and satisfaction
Technical Skills:
  • Proficiency with using social media platforms and analytics tools (like Google Analytics, Meta Business Suite etc.)
  • Proficiency in using graphic design tools like Canva or similar platforms
Personal Skills:
  • Effective written and verbal communication skills, with attention to detail
  • Creative thinking and problem-solving abilities
  • Ability to multitask and manage multiple projects with deadlines
  • Team player with strong planning, organizing, and time management skills
  • Ability to adapt to different audiences and analyze trends
  • Ability to learn new tools relevant to the job and stay updated
Education and Work Experience:
  • Bachelors degree in business administration, Digital Marketing, Public Relations, or a related field
  • Minimum of 6 - 8 years of experience in social media management, digital marketing, or public relations (experience in a combined role is a plus)

Employment Type: Full Time, Permanent

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What people at Creative Capsule are saying

What Creative Capsule employees are saying about work life

based on 18 employees
100%
100%
64%
Flexible timing
Monday to Friday
No travel
View more insights

Creative Capsule Benefits

Team Outings
Job Training
Soft Skill Training
Health Insurance
Child care
Cafeteria +6 more
View more benefits

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