filter salaries All Filters (1)

Clear all

57 Linkedin Marketing Jobs in Mumbai

Industry Marketing Lead

12-14 years

Mumbai

Industry Marketing Lead

Capgemini

posted 6d ago

Job Description


 About The Role : 
  • Analyze industry segment and account strategy, set up marketing plan working closely with the onshore marketing leads and industry, account teams to identify marketing tactics to provide proactive, structured, long-term strategic marketing support.
  • Understand the business plan and objectives and work closely to define a fitting marketing program to achieve their goals and grow their business.
  • Work with Industry Project Manager and project team to design end-to-end digital marketing campaign journeys and bring them to life in the way of focused multi-touch demand generation campaigns, utilizing various paid media platforms and display properties available in the marketplace for B2B businesses
  • Create, execute, and manage paid media campaigns across different channels, including but not limited to the display, search, paid social media (LinkedIn), and industry sites.
  • Provide offshore support and project management for various account initiatives such as ABM campaign strategy and development, Stakeholder Analysis Management, client microsite creation, Web services, offshore event support but not limited to these.
  • Lead pursuit marketing programs for large deals to help bid teams define their value proposition and strengthen it with fitting marketing tactics to increase the probability of winning.
  • Engage with businesses and offering management to ensure solid value propositions and effective marketing campaigns.
  • Work closely with the Industry Project Manager to oversee and organize events (virtual and in-person) that will make an impact to a target audience. Ensure events are successful and cost-effective, paying attention to budget and time constraints. Work closely with the Industry Project Manager to track, measure, and report on all account-based marketing activity based on Sales KPIs and successes.


  •  

    Primary Skill 
  • Responsible for analyzing the business requirements, working on marketing strategy, owning, and leading all marketing initiatives aligned to the sector in collaboration with Key Stakeholders (on-shore Marketing Lead (cluster lead), MU Lead (Head of Automotive in the Americas), Group Sector Marketing Lead, BU Marketing Lead, Subject Matter Experts, Portfolio leads and Account Executives).
  • Ensure the successful delivery key projects aligned to the above strategy and plan in conjunction with project managers, creative partners and other members of the extended marketing, sector ecosystem.


  •  

    Secondary Skill 
  • Manage, mentor the diverse team of resources, and keep them motivated to deliver on all the projects.
  • Ensure timely reporting of projects, escalation management and client satisfaction of services delivery.


  •  Skills (competencies) 

    Employment Type: Full Time, Permanent

    Read full job description

    Prepare for Marketing Leader roles with real interview advice

    What people at Capgemini are saying

    3.0
     Rating based on 1 Marketing Leader review

    Likes

    Multicultures, ambition, sustainability as key agenda, rapid growth, even in the face of pandemic, health insurance, automated processes for everything

    • Job security - Good
    • +1 more
    Dislikes

    Promotion is difficult to get, hikes are non existent

    • Salary - Bad
    • +2 more
    Read 1 Marketing Leader review

    Marketing Leader salary at Capgemini

    reported by 4 employees with 3-16 years exp.
    Lock Unlock
    ₹11 L/yr - ₹23.8 L/yr
    23% less than the average Marketing Leader Salary in India
    View more details

    Compare Capgemini with

    Wipro

    3.7
    Compare

    Accenture

    3.8
    Compare

    Cognizant

    3.7
    Compare

    TCS

    3.7
    Compare

    Infosys

    3.6
    Compare

    Tech Mahindra

    3.5
    Compare

    LTIMindtree

    3.8
    Compare

    Genpact

    3.8
    Compare

    NTT DATA, Inc.

    4.0
    Compare

    IBM

    4.0
    Compare

    Mphasis

    3.4
    Compare

    Deloitte

    3.8
    Compare

    Google

    4.4
    Compare

    Amazon

    4.1
    Compare

    DXC Technology

    3.7
    Compare

    PwC

    3.4
    Compare

    KPMG India

    3.5
    Compare

    Microsoft Corporation

    4.0
    Compare

    Ernst & Young

    3.4
    Compare

    Bosch Global Software Technologies

    3.9
    Compare

    Similar Jobs for you

    Marketing Head at Adnet Global

    Mumbai

    13-20 Yrs

    ₹ 15-25 LPA

    Performance Marketing Manager at Xplore Lifestyle Solutions Pvt Ltd

    Pune

    5-10 Yrs

    ₹ 8-12 LPA

    Marketing Leader at Klay Schools

    Bangalore / Bengaluru

    5-10 Yrs

    ₹ 10-13 LPA

    Vice President Marketing at Workenstein

    Chennai

    12-22 Yrs

    ₹ 15-22.5 LPA

    Integrated Marketing Manager at ColorTokens, Inc.

    Bangalore / Bengaluru

    7-12 Yrs

    ₹ 9-14 LPA

    Senior Marketing Manager at Adobe Systems India Pvt. Ltd.

    Noida, Bangalore / Bengaluru

    10-15 Yrs

    ₹ 19-23 LPA

    Digital Marketing Manager at Maruti Suzuki India Limited

    Gurgaon / Gurugram

    6-10 Yrs

    ₹ 3-12 LPA

    Marketing and Operations at Capgemini

    Noida, Kolkata + 1

    13-20 Yrs

    ₹ 15-22.5 LPA

    Senior Marketing Manager at E2E Networks

    New Delhi, Bangalore / Bengaluru

    7-12 Yrs

    ₹ 16-22.5 LPA

    General Manager Sales & Marketing at INDOAIR Compressors

    Ahmedabad

    15-20 Yrs

    ₹ 10-14 LPA

    Industry Marketing Lead

    Capgemini Technology Services India Limited

    12-14 Yrs

    Mumbai

    6d ago·via naukri.com

    2-6 Yrs

    Mumbai

    12d ago·via naukri.com

    6-8 Yrs

    Kolkata, Mumbai, New Delhi +4 more

    13d ago·via naukri.com

    Lead Generation Executive

    Manipal Payment and Identity Solutions Limited

    1-3 Yrs

    ₹ 3.5 - 4L/yr

    Mumbai

    20d ago·via naukri.com

    Social Media Manager | CXO branding

    Motilal Oswal Financial Services (MOFSL)

    6-11 Yrs

    Mumbai, Mumbai Suburban, Mumbai

    27d ago·via naukri.com

    0-5 Yrs

    ₹ 3 - 5L/yr

    Navi Mumbai, Pune, Mumbai

    8d ago·via naukri.com

    4-9 Yrs

    Mumbai

    20d ago·via naukri.com

    3-8 Yrs

    ₹ 2 - 6.5L/yr

    Mumbai Suburban, Navi Mumbai, Mumbai

    5d ago·via naukri.com

    2-3 Yrs

    ₹ 3 - 4L/yr

    Mumbai

    20d ago·via naukri.com

    2-3 Yrs

    ₹ 3 - 4L/yr

    Mumbai

    20d ago·via naukri.com
    How was your last interview experience?

    Recently Viewed

    JOBS

    Browse jobs

    Discover jobs you love

    JOBS

    Matrimonialsindia

    No Jobs

    SALARIES

    BEO Software

    REVIEWS

    BEO Software

    No Reviews

    REVIEWS

    BEO Software

    No Reviews

    REVIEWS

    BEO Software

    No Reviews

    INTERVIEWS

    BEO Software

    No Interviews

    REVIEWS

    Trawex Technologies

    No Reviews

    JOBS

    NTT Data

    No Jobs

    How was your last interview experience?
    Rate your experience using AmbitionBox
    Terrible
    Terrible
    Poor
    Poor
    Average
    Average
    Good
    Good
    Excellent
    Excellent