Executive/ Sr. Executive- Digital Marketing

Role & responsibilities

• Assist in building a lasting digital connection with consumers for our Fashion Studio (91Threads Fashion LLP)
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram etc.)
• Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Collaborate with creative designers and influencers to improve user experience
• Acquire insight in online marketing trends and keep strategies up-to-dated
• Maintain partnerships with media agencies, vendors etc.

Preferred candidate profile

• 2-5 years of proven experience in Digital Marketing role in pret-a-porter, or off-the-rack or off-the-peg
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Knowledge of On-Page, Off-Page SEO SMO, and SEO Tools
• Finding the best social media strategies to improve business
• Basic Knowledge of Google WebMaster, Adwords, Keyword Planner, and other SEO tools
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Strong analytical skills and data-driven thinking
• Up to date with the latest trends and best practices in online marketing and measurement

Perks and benefits

Best in the industry