Lead Generation Specialist IT Services

Key Responsibilities

1. International Lead Generation:

• Identify and generate qualified leads for IT services across global markets.
• Research and analyze target industries and potential clients.

2. Cold Calling Outreach:

• Conduct high-volume cold calling to engage prospects and schedule meetings.
• Craft personalized outreach campaigns through emails, LinkedIn, and other communication platforms.

3. Client Engagement:

• Establish and nurture relationships with decision-makers, including CXOs, IT managers, and procurement teams.
• Present IT service offerings and solutions to address client needs.

4. Database Management:

• Maintain accurate and up-to-date records of lead interactions in the CRM system.
• Ensure data integrity and use analytics to refine lead generation strategies.

5. Market Analysis:

• Monitor industry trends and competitor activities to identify new opportunities.
• Provide feedback to the marketing and sales teams for strategy improvement.

6. Collaboration:

• Work closely with sales, marketing, and technical teams to convert leads into opportunities.
• Participate in brainstorming sessions to improve lead generation and outreach techniques.

Key Skills

• Strong understanding of the IT Services industry and global market dynamics.
• Ability to identify key decision-makers and build long-term client relationships.
• Result-oriented mindset with a focus on achieving and exceeding lead generation targets.
• Proficiency in tools like LinkedIn Sales Navigator, ZoomInfo, or similar.

• Bachelor s degree in Business, Marketing, or a related field.
• 2 5 years of experience in international lead generation within the IT Services industry.
• Proven expertise in cold calling, outreach, and client engagement.
• Familiarity with IT services such as software development, cloud computing, and managed services.
• Proficient in using CRM tools (e.g., Salesforce, HubSpot) and lead generation platforms.
• Excellent verbal and written communication skills.