Key Responsibilities:
- Assist the SEO Manager in developing and implementing off-page SEO strategies to improve our website organic search rankings.
- Execute off-page optimization tactics such as link building, outreach, and content promotion.
- Collaborate with the SEO Manager to identify link-building opportunities and potential backlink sources.
- Conduct outreach campaigns to acquire high-quality backlinks from authoritative websites.
- Analyze competitors backlinks and find out scope of approach new avenues of websites/ sources of link building
- Promote and distribute content across various online platforms to increase brand visibility and drive organic traffic.
- Utilize web analytics tools to track and analyze the impact of off-page strategies.
- Provide regular reports on the performance of off-page initiatives, including backlink metrics and traffic growth.
- Stay updated on the latest off-page SEO trends, best practices, and emerging techniques.
- Collaborate with the SEO team to implement new strategies.
Qualifications:
- Bachelor's degree
- Basic understanding of SEO principles and the desire to specialize in off-page SEO.
- Excellent written and verbal communication skills.
- Ability to work collaboratively and independently.
- Familiarity with SEO tools and platforms is a plus.
Tools should have hands on experience:
- Google analytics GA4
- Google search console
- Keyword research Tool (Google keyword planner or any other tool)
- SEMRUSH
- Ahrefs
- Microsoft Excel, Power Point and word
Employment Type: Full Time, Permanent
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