Digital Marketing Lead

Role & responsibilities

• Develop and execute digital marketing strategy for Enterprise Business
• Oversee all digital marketing assets and channels including website, SEO, SEM, social media, email marketing, customer facing B2B portals and apps.
• Ensure strong digital presence of JioBusiness across media and channels relevant for Enterprise Decision Makers, with a specific focus on LinkedIn as well as FB/Insta
• Responsibility for social media content and strategy, from conceptualisation to planning and execution, with an objective to drive effectiveness and engagement
• Work with product and business teams to promote products/ propositions, and use cases to ensure required visibility, awareness and interest from target segments.
• Develop and execute digital demand/lead gen campaigns
• Establish robust measurement frameworks to track ROI and effectiveness

Preferred candidate profile

Were looking for Digital Marketing Lead for JioBusiness with ~15 years of experience to join us in Mumbai and lead the charge for building our strong presence in the Digital space.