Marketing Manager

• Oversee the entire lead generation process and successfully drive the marketing activities of the organization.
• Developing and optimizing marketing & sales strategies.
• Analysing current market trends and making forecasts.
• Generating new business leads using various marketing strategies
• Forming and managing the marketing budgets
• Managing online and off-line marketing campaigns
• Preparing and presenting quarterly and annual reports to the top-level management.
• Planning demand generation activities like events, webinars, seminars etc
• Managing and getting the Companys website updated/ Website management
• Running digital marketing and email marketing campaigns
• Managing the Companys Sales Force CRM package and marketing database
• Brand building activities like content marketing and thought leadership
• Inbound Lead generation
• Vendor Management/ Vendor marketing
• Marketing budgeting/ Planning

Requirements:

• Graduate in any discipline with a post graduate degree in marketing/sales
• Minimum 4+ years experience in marketing
• Experience in IT/ Software/ Technology industry is must
• Must have experience in managing/ supervising Inside sales & Market research team
• Familiarity with Google analytics, Google AdWords, LinkedIn marketing, SEO/SEM
• Basic knowledge of HTML and WordPress