Intense Technologies - Senior Digital Marketing Specialist (2-6 yrs)

About this Role:

We are looking for an experienced and dynamic Senior Digital Marketer to join our team at Intense Technologies! If you have a strong background in digital marketing strategies, content creation, and optimizing user experiences, we want you on board. In this role, you'll drive innovative digital marketing campaigns across various platforms, enhance our online presence, and generate results that directly impact business growth.

You'll collaborate closely with cross-functional teams, including Sales, Product, and Content, to create engaging digital experiences that resonate with our audience. Your expertise will shape the marketing strategy for a global tech leader, and the work you do will leave a lasting impact on our brand across multiple industries.

Mandatory skills - Content writing, Content marketing, digital marketing, LinkedIn Campaign Manager, Proof-reading, Social media marketing, product marketing

Key Responsibilities:

- Digital Marketing Strategy: Develop, implement, and manage comprehensive digital marketing campaigns across multiple channels (social media, PPC, SEO, SEM, email, etc.) to enhance brand awareness and generate leads.

- Content Creation: Craft and optimize engaging digital content, including blog posts, landing pages, and social media posts, ensuring alignment with overall marketing strategy.

- Analytics & Reporting: Monitor key performance metrics (traffic, leads, conversions, etc.) and provide actionable insights and optimize campaigns to improve ROI.

- Collaboration with Cross-Functional Teams: Work closely with sales, consulting, product, and content teams to align marketing efforts with business objectives, creating data-driven, high-impact campaigns.

Skills & Qualifications:

- Experience: 2+ years of work experience in digital marketing and content writing, particularly within SaaS or IT field.

- Degree: Bachelor's degree in Engineering Technology, Marketing, Communications, or a related field.

- Digital Marketing Expertise: Strong domain knowledge in content marketing, social media marketing, inorganic/paid ads, and SEO, SEM,.

- Writing Skills: Exceptional writing and editing skills with the ability to create persuasive, engaging content for B2B audiences, including blogs, copy, social posts, and landing pages.

- Technical Skills: Proficiency in using digital marketing tools such as LinkedIn Campaign Manager, SEMrush, Hootsuite, and email marketing platforms.

- Analytical Mindset: Strong analytical skills with the ability to interpret digital marketing data and create actionable strategies for improvement.

- Creative Thinker: A natural innovator who can develop digital marketing strategies that grab attention and drive meaningful engagement.

- Project Management: Strong organizational and time-management skills, with the ability to juggle multiple projects and meet deadlines.

- Team Player: Strong collaboration skills, working effectively with cross-functional teams including sales, content, consulting, and product teams.

What makes you the best fit for Intense?

- You have a deep understanding of digital marketing trends and best practices and are constantly learning and adapting.

- You have a keen eye for detail, especially when it comes to strategizing, writing, content creation, and proof-reading.

- You thrive in a collaborative environment, and enjoy working with others to meet business goals.

- You are results-driven and take ownership of your projects, looking for ways to improve the existing processes or suggest necessary solutions to benefit the entire team.

- You are a quick learner, eager to dive into different marketing initiatives and bring fresh, innovative ideas to the table.

How to Apply: If you're an experienced Senior Digital Marketer with a passion for driving impactful campaigns and contributing to the success of a global brand, we'd love to hear from you! Please submit your resume Request you to share your work portfolio alongside the resume

Location: Hyderabad