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2 INNOPIX Jobs
Digital Marketing Specialist
INNOPIX
posted 17hr ago
Job Role Insights
Key skills for the job
Job Description
- Strategic Planning:
- Develop and implement comprehensive digital marketing strategies to increase brand visibility and drive business growth.
- Identify target audiences and design marketing campaigns accordingly.
- Content Marketing & SEO:
- Oversee content creation, ensuring SEO-optimized and engaging content for websites, blogs, and social media.
- Drive organic growth through on-page and off-page SEO strategies.
- Social Media Management:
- Manage and grow the companys presence on social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
- Plan and execute social media campaigns to engage and expand the audience base.
- Paid Advertising (PPC & SEM):
- Plan and execute paid advertising campaigns on Google Ads, Facebook Ads, and other platforms.
- Optimize campaigns for maximum ROI and performance.
- Email Marketing & CRM:
- Create and manage email marketing campaigns to nurture leads and retain customers.
- Analyze CRM data to enhance customer experience and retention.
- Analytics & Reporting:
- Track and measure the performance of digital marketing efforts using tools like Google Analytics and social media insights.
- Prepare detailed performance reports and provide data-driven recommendations.
- Budget Management:
- Manage the digital marketing budget effectively and ensure cost-efficiency in campaigns.
- Team Collaboration & Management:
- Lead and collaborate with a team of content writers, designers, and digital marketing executives.
- Work closely with the sales and product teams to align marketing strategies with business goals.
- Market Research:
- Stay updated with the latest trends, tools, and technologies in digital marketing.
- Analyze competitors and adapt strategies to stay ahead in the industry.
Employment Type: Full Time, Permanent
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