Strategy Development : Develop and implement digital marketing strategies aligned with overall business goals and objectives.Audience Segmentation : Identify target audiences, create buyer personas, and tailor marketing messages to specific demographics.Channel Selection : Determine the most effective digital marketing channels (such as social media, email, SEO, SEM, content marketing, etc) to reach target audiences.Content Planning : Collaborate with content creators to develop compelling and relevant content for various digital platforms.Campaign Execution : Plan and execute digital marketing campaigns, including content creation, scheduling, and distribution.Search Engine Optimization (SEO) : Optimize website content and structure for improved search engine visibility and organic traffic.