Proptiger - Marketing Analyst - IIT/BITS/NIT - Housing.com (4-7 yrs)

Who we are?

REA India is a part of REA Group Ltd. of Australia (ASX: REA) ("REA Group"). It is the country's leading full stack real estate technology platform that owns Housing.com, Makaan.com and PropTiger.com.

In December 2020, REA Group acquired a controlling stake in REA India. REA Group, headquartered in Melbourne, Australia, is a multinational digital advertising business specialising in property. It operates Australia's leading residential and commercial property websites, realestate.com.au and realcommercial.com.au and owns leading portals in Hong Kong

(squarefoot.com.hk) and China (myfun.com). REA Group also holds a significant minority shareholding in Move, Inc., operator of realtor.com in the US, and the PropertyGuru Group, operator of leading property sites in Malaysia, Singapore, Thailand, Vietnam and Indonesia.

REA India is the only player in India that offers a full range of services in the real estate space, assisting consumers through their entire home seeking journey all the way from initial search and discovery to financing to the final step of transaction closure. It offers advertising and listings products to real estate developers, agents & homeowners, exclusive sales and marketing

solutions to builders, data and content services, and personalized search, virtual viewing, site visits, negotiations, home loans and post- sales services to consumers for both buying and renting.

With a 1600+ strong team, REA India has a national presence with 24 offices across India with its corporate office located in Gurugram, Haryana.

Housing.com:

Founded in 2012 and acquired by REA India in 2017, Housing.com is India's most innovative real estate advertising platform for homeowners, landlords, developers, and real estate brokers. The company offers listings for new homes, resale homes, rentals, plots and co-living spaces in India.

Backed by strong research and analytics, the company's experts provide comprehensive real estate services that cover advertising and marketing, sales solutions for real estate developers, personalized search, virtual viewing, AR&VR content, home loans, end-to-end transaction services, and post-transaction services to consumers for both buying and renting.

PropTiger.com:

PropTiger.com is among India's leading digital real estate advisory firm offering a one-stop platform for buying residential real estate. Founded in 2011 with the goal to help people buy their dream homes, PropTiger.com leverages the power of information and the organisation's deep- rooted understanding of the real estate sector to bring simplicity, transparency and trust in the

home buying process. PropTiger.com helps home-buyers through the entire home-buying process through a mix of technology-enabled tools as well as on-ground support. The company offers researched information about various localities and properties and provides guidance on matters pertaining to legal paperwork and loan assistance to successfully fulfil a transaction.

Our Vision:

Changing the way India experiences property.

Our Mission:

To be the first choice of our consumers and partners in discovering, renting, buying, selling, financing a home, and digitally enabling them throughout their journey. We do that with data, design, technology, and above all, the passion of our people while delivering value to our shareholders.

Our Culture:

Culture forms the core of our foundation and our effort towards creating an engaging workplace that has resulted in REA India being ranked 5th among the coveted list of India's Best 100 Companies to Work For in 2024 by the Great Place to Work Institute- . REA India was also ranked in the top 25 workplaces in 2022 & 2021 and in top 50 in 2019. In addition, REA India was also recognized as Best WorkplaceTM in Building a Culture of Innovation by All in 2023 and

India's Best WorkplacesTM in Retail (e-commerce category) for the third time in 2023. REA India was ranked 55th among Best Workplaces in Asia in 2022, & 48th in 2021 apart from being recognized as Top 50 Best WorkplacesTM for Women in India in 2021, and Top 75 Best WorkplacesTM for Women in 2017

At REA India, we believe in creating a home for our people, where they feel a sense of belonging and purpose. By fostering a culture of inclusion and continuous learning and growth, every team member has the opportunity to thrive, embrace the spirit of being part of a global family, while contributing to revolutionize the way India experiences property. When you come to REA

India, you truly COME HOME!

What does this role hold for you...??

As a part of the Growth & Marketing Team, you will be responsible for using data to drive the overall platform audience by coordinating with various internal functions like product, business, sales & supply.

- Enable Growth team with data driven insights to increase organic traffic & App retention metrics.

- Work alongside performance marketing team and help them with strategies on effective budget distribution across channels and in improvement of their conversion metrics.

- Facilitate Ideation, Collaboration and Knowledge Management to enhance business value.

- Actively partake in the running of the department providing ideas and best practice synonymous with a high-performance team

Apply if you have:

An MBA/Engineering Degree from top B-schools/Engineering Institution with 4-5 years of experience.

- Experience in using data analysis tools like SQL/Python/R is a must.

- Experience in a consulting firm/program manager at a B2B/B2C tech startup will be a plus.

- Result orientation and a strong work ethic of delivering on-time and in scope.

- Strong interpersonal, consultative and management skills

- Good communication and interpersonal skills to manage multiple stakeholders both within and outside the organization.

- Business focus, customer & service aligned orientation and confidence in advising, developing and articulating solutions.

- A flexible, collaborative, proactive and customer-focused mindset with the ability to influence and engage direct and indirect reports and peers and build effective relationships.