Franchise Business Development Manager - Meerut / Lucknow / Kanpur

1. Franchise Expansion and Acquisition

• Identify potential franchise partners and markets for the jewellery business.
• Conduct market research to shortlist high-potential cities/locations for franchise growth.
• Pitch the franchise model to prospective investors and finalize agreements.
• Develop strategies to onboard new franchisees and ensure alignment with brand objectives.

2. Franchisee Onboarding and Setup

• Assist franchisees with store setup, including location selection, layout design, and interior planning.
• Provide guidance on inventory selection, product display, and branding to align with corporate standards.
• Ensure the franchise adheres to regulatory and operational guidelines during the launch phase.

3. Sales and Revenue Growth

• Drive revenue growth across franchise locations by implementing sales strategies.
• Set sales and performance targets for franchise stores and monitor achievements regularly.
• Support franchisees in boosting sales through local campaigns, promotions, and events.

4. Relationship Management

• Act as a primary point of contact for franchisees, addressing their concerns and queries promptly.
• Build and maintain strong relationships with franchise partners to foster trust and long-term collaboration.
• Conduct regular meetings with franchisees to discuss performance, market challenges, and opportunities.

5. Training and Support

• Organize training programs for franchisees and their teams on product knowledge, customer service, and sales techniques.
• Provide ongoing support to franchisees to improve store operations, inventory management, and team performance.
• Share market trends, customer preferences, and best practices to help franchisees achieve business goals.

6. Brand Compliance and Quality Assurance

• Ensure all franchise stores maintain brand standards in terms of product displays, packaging, customer service, and branding.
• Conduct regular audits to verify compliance with company guidelines and policies.
• Address gaps or inconsistencies in store operations to maintain brand integrity.

7. Marketing and Promotion Support

• Work closely with the marketing team to implement national and regional marketing campaigns.
• Support franchisees in executing local promotions and events to drive footfall and brand visibility.
• Collaborate on digital marketing efforts to enhance online-to-offline conversions for franchise locations.

8. Financial Performance and Reporting

• Analyze franchisee performance metrics, including sales, expenses, and profitability.
• Provide insights and recommendations to franchisees for achieving financial targets.
• Generate regular performance reports for senior management, highlighting trends, risks, and opportunities.

9. Property Acquisition Support

• Assist franchisees in identifying and acquiring properties in prime locations.
• Conduct feasibility studies to evaluate potential properties based on market demand and foot traffic.
• Negotiate lease agreements and liaise with real estate agents or landlords as required.

10. Compliance and Legal Adherence

• Ensure franchisees meet all legal and regulatory requirements, including certifications, hallmarking, and other industry norms.
• Provide guidance on ethical practices and educate franchisees about sourcing and product authenticity.

11. Conflict Resolution and Problem-Solving

• Address franchisee concerns, operational challenges, or conflicts in a timely manner.
• Provide actionable solutions to enhance franchisee satisfaction and operational efficiency.
• Act as a mediator between franchisees and corporate teams to ensure smooth communication.