Sr/Executive-Digital Marketing

Job Responsibilities:

• Assist in the creation of digital marketing campaigns on Google AdWords and Facebook Ads.
• Coordinate with other support functions to develop marketing materials.
• Assist in the management and optimization of paid search campaigns for optimal return on investment (ROI), optimization, etc.
• Identify trends and insights, and optimize spend and performance based on the insights
• Superior knowledge of Paid Media tools and Analytics platforms.
• Have a strong knowledge of Digital Marketing platforms like Facebook ads, Google ads and other PPC Channels.
• Ensure successful planning, execution, optimization for key traffic KPIs.
• Brainstorm new and creative growth strategies.
• Proactive and takes ownership of work.

Qualification:

• Bachelors degree or equivalent experience
• Excellent Understanding of Digital Marketing Concepts.
• Strong creative and analytical skills.