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30 Gatan Jobs

Digital Marketing Team Lead

5-10 years

Bangalore / Bengaluru

1 vacancy

Digital Marketing Team Lead

Gatan

posted 6hr ago

Job Description

Digital Campaign Execution and Optimization
  • Develop and manage digital campaigns across global media channels to generate leads and drive opportunities.
  • Collaborate with the marketing team to achieve key KPIs, including MQLs, eCommerce sales, and ROI.
  • Oversee PPC campaigns (Google Ads, Bing Ads) and manage vendor partnerships for optimal results.
  • Implement SEO strategies using tools like Ahrefs and Silktide to improve rankings.
  • Leverage Google Analytics (GA4) and Google Tag Manager for performance analysis.
Website and Content Strategy
  • Enhance website user experiences to improve lead conversion and eCommerce engagement.
  • Partner with the creative team to produce compelling content across digital channels, including webinars, email campaigns, and social media.
Performance Analytics and Insights
  • Monitor campaign performance and provide actionable recommendations for optimization.
  • Prepare detailed reports to guide data-driven decisions.
Strategic Leadership and Team Management
  • Define objectives and a growth plan for the Digital Center of Excellence in India.
  • Lead and mentor a team of 3+ digital marketing professionals to execute high-quality campaigns.
  • Align with global stakeholders to prioritize initiatives and ensure seamless collaboration.
  • Develop relationships with international agencies, vendors, freelancers, and consultants, etc. to execute web marketing strategies tailored to regions.
Additional Responsibilities
  • Contribute to launching global eCommerce stores and initiatives.
Required Skills and Qualifications:
  • Degree in Marketing, Business, Communications, or a related field.
  • 5-10 years in digital marketing, including supervisory roles.
  • Proven experience managing digital campaigns with measurable outcomes.
  • Expertise in SEO, paid media, email marketing, social media, and content marketing.
  • Proficiency in tools like GA4, Google Ads, Ahrefs, and marketing automation platforms like Pardot.
  • Knowledge of CRM platforms (e.g., Salesforce) and CMS systems.
  • Familiar with AI tools for marketing automation, analytics, or content generation to enhance campaign efficiency.
  • Familiarity with PowerBI and dashboard creation is a plus.
  • Strong project management skills to oversee multiple campaigns effectively.
  • Excellent communication and collaboration abilities.
  • Organized, detail-oriented, and capable of thriving in a dynamic environment.
Why Join Us
  • Engage in meaningful challenges: Contribute to high-impact projects that drive global precision and innovation.
  • Collaborate with experts: Work alongside world-class professionals dedicated to excellence.
  • Develop your career: Access growth opportunities, advanced training programs, and cross-disciplinary projects.
  • Comprehensive benefits: Enjoy competitive compensation, wellness programs, and generous time-off policies.
  • Recognition and growth: Earn rewards for your contributions and gain exposure to cutting-edge research and technology.

Employment Type: Full Time, Permanent

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