We are seeking a talented and experienced Marketing Manager to join our team. The ideal candidate will have a minimum of 3 to 5 years of experience in marketing, preferably within the construction or lighting industry. The Marketing Manager will be responsible for developing and executing marketing strategies that drive brand awareness, customer engagement, and business growth.
Qualifications
Minimum of 3 to 5 years of marketing experience, preferably in the facade lighting or related industry.
Bachelor s degree in Marketing, Business Administration, or a related field.
Strong understanding of customer engagement and relationship management.
Proven track record of successful brand management and promotional activities.
Excellent communication, interpersonal, and presentation skills.
Strong analytical and problem-solving abilities.
Ability to work independently and as part of a team.
High attention to detail and organizational skills.
Roles and Responsibilities
Develop and implement strategies to enhance customer engagement and satisfaction.
Build and maintain strong relationships with key clients and stakeholders.
Conduct market research to understand customer needs and preferences.
Oversee brand management initiatives to ensure consistent and impactful brand messaging.
Develop and execute marketing campaigns that align with brand objectives.
Monitor and analyze brand performance metrics.
Plan and execute promotional activities, including events, trade shows, and product launches.
Coordinate with sales teams to develop promotional materials and presentations.
Ensure promotional activities are aligned with the overall marketing strategy.
Develop and manage customer communication strategies, including newsletters, brochures, and presentations.
Ensure clear and consistent communication of product benefits, features, and updates.
Handle customer inquiries and feedback professionally and promptly.
Conduct market analysis to identify trends, opportunities, and competitive landscape.
Develop and implement marketing strategies to capture market share and achieve business goals.
Monitor and report on marketing campaign performance and effectiveness.
Collaborate with sales, product development, and customer service teams to ensure cohesive marketing efforts.
Coordinate with external partners, such as advertising agencies and PR firms, as needed.
Provide marketing support to other departments and branches as required.
Develop engaging and relevant marketing content for various channels, excluding digital marketing.
Oversee the production of marketing materials, including print and in-store displays.
Ensure content aligns with brand guidelines and marketing objectives.