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Head of Marketing
Eternus Solutions
posted 10hr ago
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Flexible timing
Key skills for the job
Job Description
Head of Marketing (Exp: 8-10 yrs)
Pune, Maharashtra Brief
- The ideal candidate will serve as the Head of Marketing. You will manage all marketing efforts including planning, research, advertising, communications and public relations in line with our objectives.
Roles and Responsibilities
- In partnership with the sales, identify opportunities and risks for delivering the company s services
- Plays a leading role in the management of digital projects inclusive of online planning and insight, online promotions, content production such as videos, online display advertising, SEO, web building, and design, and social media.
- The Candidate will also be responsible to manage high-quality acquisition programs, campaigns, and activities across the business online platforms.
- SEO/SEM, SMO
- PPC Campaigns, marketing database, email, social media and display advertising campaigns
- Design and Build and maintain our social media presence
- Measure and Report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs),
- Identify trends and insights, and optimize spend and performance based on the insights, Brainstorm new and creative growth strategies, Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimizes user funnels Collaborate with agencies and other vendor partners
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels, Knowledge of Email Marketing Platforms and Marketing Automation Tools will be added on
- Experience in setting up and optimizing Google AdWords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Skills:
- 4+ years of hands-on experience in scaling digital marketing teams, across various digital marketing channels (SEO, SEM, content etc.,)
- Proven record of building and scaling profitable marketing teams
- Ability to devise strategies across all channels
- Experience in analysing data across multiple platforms and providing insights for improving scale/efficiency
- Strong quantitative skills, including analytical abilities
- Connections with the influencers in the domain is a plus
Employment Type: Full Time, Permanent
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People are getting interviews at Eternus Solutions through
People are getting interviews through
(based on 5 Eternus Solutions interviews)
Referral
Campus Placement
Walkin
Recruitment Consultant
20%
20%
20%
20%
20% candidates got the interview through other sources.
Moderate
Confidence
?
Moderate Confidence means the data is based on a sufficient number of responses received from the candidates
What people at Eternus Solutions are saying
What Eternus Solutions employees are saying about work life
based on 43 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Eternus Solutions Benefits
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