Emotorad - eCommerce Advertising Specialist (2-3 yrs)

Company Description:

We see ourselves as a bunch of crazy maniacs who refuse to understand "It Can Not Happen".

People know us for building the most awesome e-bikes (electric bicycles) but, how we see it is "We believe we are changing the world, one e-bike at a time, and playing a part in bringing India to the Global map for EVs.

" The company aims to bring across top quality eBikes which would currently cost way more in the Indian market at an affordable price utilizing its local sourcing and manufacturing capabilities.

Let's talk numbers We are currently the market leader in India across the e-bike category and are just on the verge of announcing our series C.

Having grown from a team of 5 to 150+ across the globe, from a small garage to offices across 15 countries and clocking in INR 300+ Cr revenue in first three years of operations.

We have raised series B from global investors.

We think this is a great start to our exciting journey.

We think this is a great start to our exciting journey.

Come, join us, help us transform the world, mobility and have a blast while doing it! Think you are the right fit? Feel free to apply!

Job Overview:

- We are seeking a skilled E-Commerce Advertising Specialist to lead and optimize our advertising efforts across platforms like Amazon, Flipkart, and other marketplaces.

- The ideal candidate will be responsible for planning, executing, and analyzing performance marketing campaigns to drive traffic, boost sales, and maximize ROI for our e-commerce channels.

Key Responsibilities:

- Strategize, create, and manage advertising campaigns on Amazon, Flipkart, and other e-commerce platforms.

- Optimize PPC campaigns, display ads, and sponsored product campaigns to maximize performance.

- Monitor campaign performance metrics (ACOS, CTR, CPC, ROAS, etc. ) and generate actionable insights.

- Conduct competitor and keyword analysis to refine targeting strategies.

- Manage and optimize ad spending to achieve sales and profitability goals within assigned budgets.

- Collaborate with cross-functional teams to align advertising strategies with overall e-commerce goals.

- Stay updated on e-commerce platform algorithm changes and advertising trends.

- Drive revenue growth through ad optimization and market-specific strategies.

- Focus on scaling product visibility and increasing conversions.

- Provide regular performance reports with insights and recommendations to stakeholders.

Required Skills & Qualifications:

- Bachelor's/ Master's degree in Marketing, Business, or a related field.

- 2-3 years of experience managing e-commerce advertising on platforms like Amazon, Flipkart, or similar.

- Expertise in PPC campaigns, keyword research tools, and analytics platforms.

- Strong understanding of e-commerce KPIs (ROAS, ACOS, CTR, etc.

- Proficiency in Excel, Google Analytics, and other data analysis tools.

- Analytical mindset with excellent problem-solving skills.

- Ability to manage multiple campaigns and meet tight deadlines