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8 Emoha Elder Care Jobs

Emoha - Manager - Marketing (4-5 yrs)

4-5 years

Emoha - Manager - Marketing (4-5 yrs)

Emoha Elder Care

posted 5d ago

Job Description

Job Overview:

- We are looking for a highly skilled Marketing Manager to lead, strategize, and execute marketing campaigns that drive brand awareness, lead generation, and customer retention.

- The ideal candidate will have a blend of creative, analytical, and strategic skills to develop and implement impactful marketing plans that align with business objectives and enhance our market presence.

- As a Marketing Manager, you will be responsible for overseeing the execution of integrated marketing strategies across various channels, managing cross-functional teams, and ensuring that the company's marketing efforts are aligned with its overall goals.

- You will work closely with product teams, sales teams, and other key stakeholders to craft campaigns that engage customers and promote our products and services.

Key Responsibilities:

Marketing Strategy & Planning:

- Develop and execute the company's marketing strategy to build brand awareness, generate qualified leads, and drive conversions.

- Collaborate with senior leadership to define marketing goals and objectives that align with business growth targets.

Campaign Management:

- Plan, create, and manage marketing campaigns across digital channels (social media, email, search engine marketing, content marketing, etc.) and offline channels (events, print, etc.

- Oversee campaign execution, including budget allocation, timeline management, and performance tracking.

Brand Development:

- Oversee the development and consistent application of the company's brand identity, ensuring alignment across all marketing materials and communication channels.

- Enhance the brand's reputation and presence in the market.

Market Research & Analysis:

- Conduct regular market research to identify trends, customer needs, competitor activities, and new opportunities.

- Use data and analytics to evaluate the effectiveness of marketing efforts and make data-driven recommendations for improvements.

Content Creation & Management:

- Lead the creation of high-quality content, including blog posts, white papers, case studies, videos, and social media content.

- Ensure the content is engaging, aligns with the brand voice, and drives customer engagement.

Lead Generation & Conversion:

- Develop and implement lead generation strategies across multiple channels.

- Work with the sales team to ensure leads are properly nurtured and converted into paying customers.

SEO & SEM Optimization:

- Oversee SEO and SEM strategies to drive organic traffic and maximize the company's search engine presence.

- Track website performance using analytics tools and identify opportunities for improvement.

Collaboration with Sales & Product Teams:

- Work closely with sales, product, and customer service teams to ensure that marketing campaigns are aligned with sales goals and that customer feedback is incorporated into future marketing strategies.

Event Management:

- Organize and manage both virtual and in-person events, such as webinars, trade shows, and conferences, to increase brand awareness and engage with potential customers.

Performance Tracking & Reporting:

- Track, measure, and report on marketing campaign performance using key metrics (KPIs) such as conversion rates, customer acquisition costs, and ROI.

- Provide regular reports to senior management and make recommendations based on performance data.

Budget Management:

- Oversee the marketing budget, ensuring that resources are allocated effectively across initiatives, and optimize marketing spend to achieve maximum ROI.

Team Leadership:

- Lead and mentor the marketing team, fostering a collaborative and creative work environment.

- Provide guidance, feedback, and support to team members in the execution of marketing projects.


Functional Areas: Other

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What people at Emoha Elder Care are saying

Marketing Manager salary at Emoha Elder Care

reported by 1 employee with 6 years exp.
₹13.5 L/yr - ₹17.2 L/yr
23% more than the average Marketing Manager Salary in India
View more details

What Emoha Elder Care employees are saying about work life

based on 49 employees
54%
36%
47%
85%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Emoha Elder Care Benefits

Team Outings
Work From Home
Soft Skill Training
Health Insurance
Job Training
Cafeteria +6 more
View more benefits

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