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Jivraj Tea

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3.3

based on 21 Reviews

7 Jivraj Tea Jobs

International Sales And Marketing Manager (FMCG)

Jivraj Tea Ltd.

3.3

based on 21 Reviews

5-7 years

₹ 20 - 25L/yr

Surat

1 vacancy

International Sales And Marketing Manager (FMCG)

Jivraj Tea

posted 2d ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Salesforce International Marketing International Sales Overseas Marketing Export Marketing

+ 2 more

Job Description

Key Responsibilities:
International Sales Strategy & Execution:
Develop and implement export sales strategies for tea products to drive business growth in international markets, with a focus on new and emerging markets.
Identify new opportunities for expansion by analyzing global market trends, competitive landscape, and regional preferences.
Monitor sales performance across key export markets, ensuring targets and revenue growth are achieved.
Build and maintain strong relationships with key distributors, wholesalers, importers, and retailers to ensure optimal product distribution and visibility.
Export Marketing & Brand Positioning:
Oversee the development and execution of marketing strategies for tea products tailored to international markets, ensuring brand consistency and relevance in each region.
Create targeted marketing campaigns, including digital marketing, print advertising, trade promotions, and point-of-sale activations, to boost brand awareness and product demand.
Collaborate with the marketing team to ensure that product packaging, promotional materials, and communications are adapted to the cultural and regulatory needs of each export market.
Position tea products effectively in key international markets, leveraging local consumer insights and market research.
Export Compliance & Regulatory Management:
Ensure all export activities comply with local laws and regulations in target markets, including product labeling, health claims, tariffs, and trade restrictions.
Stay updated on the legal requirements for exporting FMCG products, particularly tea, to ensure smooth entry into new markets.
Market Research & Consumer Insights:
Conduct in-depth market research to understand consumer preferences, competitor activities, and market dynamics in different countries.
Utilize insights to inform the development of export strategies, promotional campaigns, and product innovation.
Analyze sales data and customer feedback to refine strategies and improve product offerings.
Customer Relationship Management:
Build and maintain long-term relationships with key export customers, including distributors, retail chains, and importers.
Provide exceptional customer service to international clients, resolving any issues related to product quality, logistics, or marketing support.
Negotiate terms, pricing, and contracts with distributors and customers, ensuring competitive pricing and profitability.
Sales Forecasting & Budget Management:
Develop accurate sales forecasts for international markets and monitor sales performance against targets.
Prepare and manage the international sales and marketing budget, ensuring efficient allocation of resources for maximum ROI.
Track and report on key performance indicators (KPIs), providing regular updates to senior management.
Cross-functional Collaboration:
Work closely with product development, production, and logistics teams to ensure timely delivery of products that meet international demand.
Collaborate with finance and legal teams to ensure smooth customs and regulatory processes for exports.
Coordinate with the supply chain team to manage stock levels, shipments, and delivery schedules for international orders.
Trade Shows & Export Events:
Represent the company at international trade shows, exhibitions, and other industry events to promote tea products and expand the export network.
Engage with potential buyers, distributors, and partners at these events to drive new business opportunities.
Qualifications:
Bachelors degree in Business Administration, International Marketing, or related field (Master’s degree preferred).
5+ years of experience in international sales and marketing, specifically in the FMCG sector, with a focus on tea or beverages.
Proven experience in managing export strategies, distributor relationships, and market expansion.
In-depth knowledge of FMCG export processes, including logistics, tariffs, and regulatory requirements.
Strong negotiation and contract management skills, particularly in export and international trade.
Familiarity with digital marketing platforms, trade marketing, and retail marketing techniques.
Fluency in English.
Ability to travel internationally as needed (up to 30-50% of the time).
Skills and Competencies:
Strong leadership and team management capabilities.
Strategic thinking and problem-solving skills.
Ability to manage and prioritize multiple international markets simultaneously.
Excellent interpersonal and communication skills, with the ability to build relationships with international partners.
Analytical mindset with the ability to interpret market data and sales trends.
High degree of cultural sensitivity and adaptability when working with diverse international markets.
Proficiency in Microsoft Office Suite, CRM systems, and export-related software tools.
Working Conditions:
Full-time position.
Travel is required for international market visits, trade shows, and meetings with clients and distributors.
Flexibility in working hours to accommodate different time zones and international market schedules.