Upload Button Icon Add office photos
filter salaries All Filters

78 Diageo Jobs

Manager - Content, Influencer & Advocacy

5-9 years

Bangalore / Bengaluru

1 vacancy

Manager - Content, Influencer & Advocacy

Diageo

posted 1mon ago

Job Role Insights

Flexible timing

Job Description

Job Description :
TYPICAL ROLE REQUIREMENTS
Culture
  • Ownership of the culture strategy for the brands via the relevant passion points and teaming up with the right partners spanning OTT, creators/celebs/influencers, events and experientials.
  • Work on strategies to drive engagement & reach with partnerships. Showcase culture expertise & knowledge to build topicality & virality in organic content.
  • Leads planning & creation for key campaigns & collaborations to engage with target consumers and to build brand imagery.
  • Unlock opportunities with different content platforms to explore brand integration opportunities that help build purpose and a competitive advantage for the business.
  • Create multi-format communication across brands, driving higher-than-benchmark engagement at cost efficiency.
  • Continue to add to the culture network and ecosystem for Diageo; bringing outside-in thinking, leveraging relationships with content creators, influencers, publishing platforms, Bollywood and regional cinema networks, sports, music as well as art channels.
Brand PR/Earned media/Organic content
  • Work closely with the brand teams to develop quarterly advocacy strategies. Be the SPOC for brands-related media and communication engagement.
  • Build visibility for the marketing leadership team and establish them as key opinion leaders.
  • Strategically leverage partnerships and advocacy channels for building content.
  • Execute crisis communication modules to handle brand reputation risk in challenged scenarios.
Influencer strategy
  • Strategise and execute a high ROI influencer strategy that aligns with the brands platforms.
  • Ensure that the campaigns help build brands voice in culture.
Purposeful commitments
  • Help further organization s global agenda of building brands with purpose through: Responsible drinking, Inclusion and diversity, Sustainability.
People and organisation
  • Be compliant with self-service platforms related to learning, communication, compliance etc.
  • Maintain the product training/ awareness initiatives planned for stakeholders.
Planning and compliance
  • Be willing to learn about the alco-bev ecosystem and the laws around it.
  • Ensure adherence to regulatory body compliances on product first communication to ensure effective compliance.

Employment Type: Full Time, Permanent

Read full job description

Prepare for Content Manager roles with real interview advice

People are getting interviews at Diageo through

(based on 47 Diageo interviews)
Job Portal
Referral
Company Website
Campus Placement
Walkin
47%
11%
9%
6%
6%
21% candidates got the interview through other sources.
High Confidence
?
High Confidence means the data is based on a large number of responses received from the candidates.

What people at Diageo are saying

What Diageo employees are saying about work life

based on 842 employees
67%
49%
48%
94%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Diageo Benefits

Health Insurance
Work From Home
Job Training
Soft Skill Training
Free Transport
Team Outings +6 more
View more benefits

Compare Diageo with

Pernod Ricard

3.7
Compare

United Breweries

3.7
Compare

Radico Khaitan

3.9
Compare

Allied Blenders & Distillers

4.1
Compare

AB InBev India

3.4
Compare

Bacardi

3.8
Compare

Carlsberg

4.2
Compare

Molsoncoors India

3.6
Compare

William Grant & Sons

4.1
Compare

Brown Forman

4.9
Compare

Varun Beverages

4.1
Compare

Hindustan Coca Cola Beverages

4.2
Compare

Parle Agro

4.1
Compare

Bisleri

4.2
Compare

Coca-Cola Company

4.2
Compare

SLMG Beverages

4.0
Compare

United Spirits

4.0
Compare

Bira 91

3.9
Compare

Bengal Beverages

3.2
Compare

Wagh Bakri Tea Group

4.2
Compare

Similar Jobs for you

Manager at Wavemaker

Mumbai

3-5 Yrs

₹ 5-7 LPA

Manager at GroupM

Mumbai

3-5 Yrs

₹ 5-7 LPA

Manager at EssenceMediacom Canada

Mumbai

3-5 Yrs

₹ 5-7 LPA

Technician at Maruti Suzuki India Limited

New Delhi

8-10 Yrs

₹ 10-12 LPA

Analyst at Maruti Suzuki India Limited

New Delhi

1-5 Yrs

₹ 3-7 LPA

Regulatory Manager at STERLITE POWER GRID VENTURES LIMITED

Gurgaon / Gurugram

6-10 Yrs

₹ 8-12 LPA

Veterinary Officer at Brooke Hospitals For Animals (India)

Noida

3-5 Yrs

₹ 8-9.5 LPA

Influencer Marketing Manager at Make Your Own Perfume

Kozhikode

2-5 Yrs

₹ 4-7 LPA

Marketing Executive at Oswaalbooks

Agra

2-5 Yrs

₹ 4-7 LPA

Operations at Pretium Partners

Bangalore / Bengaluru

2-7 Yrs

₹ 7-10 LPA

Diageo Bangalore / Bengaluru Office Location

View all
Bengaluru Office
Karle SEZ, 100 Feet Kempapura Main Road, Opp Nagavara Lake, Nagavara, DadaMastan Layout, Manayata Tech Park, Nagavara, Bengaluru, Karnataka 560045, India Bengaluru
View on map

Manager - Content, Influencer & Advocacy

5-9 Yrs

Bangalore / Bengaluru

1mon ago·via naukri.com

Senior General Manager - Manufacturing Excellence

10-15 Yrs

Bangalore / Bengaluru

6d ago·via naukri.com

Associate Vice President - Risk and Controls

9-14 Yrs

Gurgaon / Gurugram, Bangalore / Bengaluru

6d ago·via naukri.com

Senior General Manager - Supply Productivity

3-4 Yrs

Bangalore / Bengaluru

6d ago·via naukri.com

Lead FP&A Analyst - A&P

4-5 Yrs

Bangalore / Bengaluru

13d ago·via naukri.com

Manager - Corporate Communications

7-12 Yrs

Bangalore / Bengaluru

14d ago·via naukri.com

Process Analyst, Procurement Operations

2-4 Yrs

Bangalore / Bengaluru

17d ago·via naukri.com

CIO Analyst

6-10 Yrs

Bangalore / Bengaluru

17d ago·via naukri.com

State customer marketing Executive - Retail

6-8 Yrs

Bangalore / Bengaluru

19d ago·via naukri.com

APAC System Key User

4-8 Yrs

Bangalore / Bengaluru

19d ago·via naukri.com
write
Share an Interview